AM Conservation Group Makes Key Investment in Service Concepts


AM Conservation Group, the nation’s leader in energy and water conservation solutions, along with Kohlberg Company its private equity partner, are planning for expanded capabilities in the energy industry. As a continued effort to develop its targeted platform of serving utility, electric cooperative and government agency entities, AMCG has made an investment in Service Concepts.



Founded in 1999, Service Concepts was created by electric co-ops for electric co-ops with services that meet their needs and their residential and commercial/industrial members across the United States. AM Conservation Group’s partnership will strengthen Service Concept’s capabilities and financial backing and enhance the energy efficiency program support for its network of electric cooperatives.



“I’m delighted to announce our investment with Service Concepts as it will be beneficial to all parties involved. Service Concepts aligns with our conservation mission and has the capacity to reach a broad customer group,” said Todd Recknagel, CEO of AM Conservation Group. “With a growing national focus changing conservation behavior and response, we are committed to expand our capabilities to accommodate targets within our platform.”



This new partnership with Service Concepts will greatly increase AMCG’s national reach into rural communities, by providing even greater support for energy programs with high quality products, program fulfillment and sourcing services. “Our partnership with AM Conservation Group significantly adds to the support we’re able to offer our co-ops. Customers will continue to enjoy the competitive pricing and excellent service with far greater resources,” said Steve Thrash, General Manager of Service Concepts.



AM Conservation Group also recently made an investment in GoodCents, a leader in full-scale, demand-side services, energy efficiency program management and implementation and product solutions for some of the largest utilities and cooperatives in North America. With over 400 professionals in the field, GoodCents offers solutions to meet complex energy goals, while delivering an integrated approach that streamlines efforts around specific needs.



“I see a very bright future for all of our companies certainly more so now that we’ve teamed up with other organizations who are also dedicated to a comprehensive platform for servicing the electric utility and cooperative industries,” said Bill Rodgers, CEO of GoodCents. “Our strategy of becoming the premier fully integrated demand side management provider stems from our value of catering to a wide-range of conservation needs.”

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