Alfredo Cabrera Appointed For-A Latin America Sales Manager
Cabrera to Lead Sales Efforts in Latin America and Southern Florida
Fort Lee, N.J., March 31, 2011 - FOR-A Corporation of America, a leading manufacturer of video and audio systems for the broadcast and professional video industries, has named Alfredo Cabrera as it Regional Sales Manager for all of Latin America. Additionally, he will be responsible for driving sales efforts in Southern Florida. Experienced in the broadcast technology industry, Cabrera spent 10 years as Regional Account Manager for the Grass Valley Group.
"We're thrilled to have someone with Alfredo's expertise and experience join our team," said Pedro Silvestre, Sales Director, FOR-A Corporation of America. "We were looking for a sales manager that not only has a strong business sense, but also a person with a solid technical background. I'm confident he'll do a great job positioning our products in the Latin American broadcast community."
To better address market needs and strengthen customer relationships in the southernmost areas of South America, Cabrera will spend much of his time in Brazil. He will be based out of FOR-A's Miami office the remainder of the time.
"My main goal is to maintain the strong customer base that FOR-A has developed with existing distributors, as well as to establish new relationships," says Cabrera. "FOR-A has a long history of providing high-quality products that serve the industry well. Though they're already established as an internationally respected name, I look forward to spreading the message further throughout Latin America and Florida about how outstanding FOR-A's line of advanced video and audio technology truly is."
Alfredo Cabrera can be reached via e-mail at cabrera@for-a.com or by telephone at 305-931-1700.
About FOR-A
FOR-A is a major manufacturer and distributor of video and audio systems to the broadcast, postproduction and professional video markets. For more information about FOR-A's product line, call 201-944-1120 or visit our web site at www.for-a.com.
FOR-A CORPORATION OF AMERICA, Fort Lee Executive Park, 2 Executive Drive, Suite #670, Fort Lee, N.J. 07024 Phone: 201-944-1120, Fax 201-944-1132
Web site: www.for-a.com
Robin Hoffman
Pipeline Communications
277 Valley Way
Montclair, NJ 07042
(973) 746-6970
cell: (917) 763-8069
E-mail: robinhoffman@pipecomm.com
