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Advertising & Marketing
(Showing headlines 21 - 40) 1 2 3 4
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Service creates optimal marketing plan for dealers.Automatic Data Processing
Hoffman Estates, IL 60195
Feb 18, 2008
Part of CustomerTouch(TM) and Digital Advertising Managed Services, Virtual Marketing Representative Service works with dealership personnel to review customer demographics and buying patterns, identify and evaluate tactics dealers have executed in past, and formulate plan that makes sense for specific dealer markets. Activities include market segmentation and prospect targeting, differentiation and positioning, creative development and execution, and measurement and metrics reporting.
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Marketing Solution analyzes consumer's brand decision making.Siegel+Gale
New York, NY 10022
Feb 14, 2008
In addition to predicting return on investment, Eyeopener(TM) Brand Decision Analyzer can model how customers and prospects make brand decisions, provide competitive brand scorecards, and identify key drivers of brand preference. Users can assess brand positioning and brand architecture options, as well as simulate likely impact on client's business of changes in perception, in advance of implementation.
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Web-Based Platform converts print circulars to online format.ShopLocal, LLC
Chicago, IL 60601
Feb 05, 2008
SmartCircular(TM) v4.0 converts print circular ads into online, dynamic, searchable, and multi-language format. Providing unique and connected brand experience for advertisers, solution offers customizable interface as well as viral and social syndication tools for user re-distribution of promotional content. Featured items can be given special prominence, and all marketing print promotions are available from centralized location.
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Service lets insurance carriers sell directly to consumers.Benefitfocus.com, Inc.
Charleston, SC 29492
Jan 10, 2008
Using Benefitfocus eDirect(TM), health insurance carriers can profitably provide individual health plan offerings while tracking ROI for specific marketing campaigns. Simultaneously, web-based storefront is created, which allows consumers to shop, compare, and purchase most suitable health insurance plan. Benefitfocus eDirect(TM) provides retail experience with dynamic plan comparison tool and multimedia education about plan terms and options.
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Online Advertising Products target local businesses.MerchantCircle
Los Altos, CA 94022
Jan 09, 2008
Removing complexities of search engine marketing, turn-key advertising solutions enable business owners to advertise on web, regardless of technological experience. Search engine marketing products allow merchants to advertise on top search engines such as Google and Yahoo!, while Multi-Media Advertising provides professionally shot, edited, and produced business videos showcased on Citysearch listings. Listing Submission provides merchants presence in major local Internet directories.
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Quarterly Service tracks Ethernet backhaul market.Heavy Reading
New York, NY 10013
Dec 05, 2007
Ethernet Backhaul Quarterly Market Tracker delivers global perspective on rate at which cellular networks in different global regions will undertake transition from TDM-based backhaul to IP/Ethernet-based backhaul. Solution considers different drivers for technology and provides granular information as well as forecasts for adoption of new Ethernet capabilities in RAN nodes, in last mile, and deeper in aggregation and metro transport parts of network.
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 Service supplies sales leads to research supply companies.BIOINFORMANT, INC.
Arlington, VA 22204
Nov 27, 2007
Using Internet algorithms known as spiders to filter thousands of NIH Grant Funding Database entries in real-time, GRANTAlerts(TM) identifies individuals that are likely consumers of company's products or services. For each funded researcher identified by keywords, service provides principal investigator name, email address, and institution; principal investigator mailing address; project title and description; and project start and end dates.
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Service provides interactive search intelligence.comScore Networks
Reston, VA 20190
Nov 27, 2007
Delivered over Internet as subscription service, comScore Marketer enables search marketers and website operators to benchmark their performance versus competitors and optimize ROI from search marketing efforts. Marketers can create efficient campaigns using paid and organic search terms, analyze searchers and use of search terms by demographic segment, discover high-potential consumer segments, and pinpoint optimal search sites and search terms to reach them.
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Solution provides sales opportunity management.Amazon Consulting,LLC
Mountain View, CA 94043-3208
Oct 16, 2007
PartnerPath Collaborative Opportunity Management solution helps companies enable partners to collaborate on opportunities and combine complimentary technologies to offer customers package of solutions and services to meet their needs. Able to extend opportunity registration across any vendor's partner network using SalesForce.com, Opportunity Link for SalesForce.com features user interface allowing partners to register and track opportunities.
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Sales Service helps maximize ROI on exhibitions.SCi Group Limited
London United Kingdom
Oct 09, 2007
Supporting pre- and post-event sales activity, Exhibition Sales Service offers businesses opportunity to outsource sales efforts for events. Sales professionals take brief from client that allows them to develop understanding of key functions of product or service, and then work closely with them to ensure they are on message at all times. Using SCi's sales team, customers have resource of professionals that are experienced in qualifying and generating meetings from leads.
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Services help optimize marketing and sales efforts.TARGUSinfo
Vienna, VA 22182
Sep 28, 2007
As On-Demand Data service, LeadConversion AdvisorSM integrates with customers' existing CRM software and tools. Services gauge potential value of every sales lead collected from online sources, enabling companies to prioritize leads and close more sales. Users can assign leads to specific salespeople or channels, position offers based on prospect segments, and regulate effort organization spends on various leads based on their quality.
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Online Tools enable contact and human resource management.48 Fill, LLC
Richmond, VA 23230
Sep 26, 2007
Accessible 24/7/365, Contact Resource Management and Human Resource Management tools provide instant accessibility to leads and contacts for sales force and human resource employees, and offer clean leads from lists, websites, and trade shows. Users can track prospective customers and employees by automatically updating global database. Available in desktop and mobile formats, tools allow users of PDA or cell phone with Internet capabilities to access product features.
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Search Service is suited for business-to-business marketers.Godfrey Advertising
Lancaster, PA 17602
Sep 18, 2007
B-to-B Strategic Search provides customer-centric, content-driven approach to facilitate b-to-b search performance. Including search engine optimization and search engine marketing, it helps marketers to achieve presence in search results of users who are looking for their technology or product. Services include website design/development, Flash programming/multimedia, e-mail marketing/management, custom applications, and content development across all disciplines.
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Online Targeting Service delivers context-sensitive ads.Exponential Interactive Inc.
Emeryville, CA 94608
Sep 05, 2007
Offered through Tribal FusionŽ premium ad network, Dynamic Ads lets marketers deliver customized, one-to-one marketing messages to online consumers on broad scale and in safe environment. Advertisers can instantly change messaging based on attributes of user: location, previously consumed content, demographic profile, or online behavior. Via template-driven process, advertisers can generate thousands of customized ads and instantly distribute them to millions of users across Web.
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Service delivers 360° competitor tracking.CI Radar
Norcross, GA 30092
Sep 04, 2007
CI Radar v3.0 provides users with deep competitive insights, intelligence sharing across organization, and consolidation of information. It features Salesforce.com(TM) integration, Lead Alerts to identify prospects potentially entering the buying cycle for client products and services, head-to-head marketing match-ups that allow clients to analyze their strategies versus their closest competitors, and content routing to anyone inside or outside organization.
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Service fuels marketing effectiveness for cable operators.TARGUSinfo
Vienna, VA 22182
Aug 09, 2007
By linking callers to their entries in cable operators' Homes Passed database, AccountLink Services allow companies to gain immediate insight into response to their marketing. Operators can determine caller's service eligibility, conclusively identify callers, reroute out-of-footprint callers, and retrieve customer account information. Services also enable operators to guide agents through interactions based on each caller's profile, including demographics.
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Partner Program optimizes solution provider support.Raritan Computer, Inc.
Somerset, NJ 08873
Aug 08, 2007
In addition to Gold and Platinum levels, Raritan Partner Advantage offers Channel Partner and Registered Solution Provider levels that are available to solution providers buying from Raritan's distribution partners Ingram Micro and Tech Data. Approved members have direct access to Raritan's sales and marketing resources to help close opportunities. Direct and personal access to sales assistance, as well as marketing, technical, and general support, is also available.
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Automated Remarketing Services optimize customer follow-up.TARGUSinfo
Vienna, VA 22182
Jun 13, 2007
Designed to facilitate follow-up on missed opportunities, SecondApproach services automatically capture caller phone number, supply verified name and address, and send TARGUSinfo client's personalized direct mail piece to prospect within 48 hr. Companies can segment fulfillment based on call results and set up rules to send different follow-up messages based on actions taken by their prospects and customers. Solution also works with prospects who call in before/after business hours.
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Online Service provides contextual advertising network.Contextual advertising network
Vancouver Canada
Jun 05, 2007
ClickSector lets online publishers access marketing campaigns targeting broad spectrum of traffic, while online advertisers can reach millions of consumers through various targeting options. Solution helps identify marketing strategies and offers real-time reporting and stats tracking system. Available marketing tools include text banners, pop-unders, XML feeds, and search boxes. Marketing options include cost-per-view and pay-per-click advertising.
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Marketing Program targets those near contractor work.SmartleadsUSA, LLC
Palm Harbor, FL 34683
May 24, 2007
Designed to help residential contractors, Automated Jobsite Radius Marketing Portal can launch as few as 50 mail pieces to closest neighbors of recent jobsites with under 12 sec of effort. Program requires initial mail piece design and setup, performed by SmartleadsUSA design team, which is available 24/7 to contractor for sending to targeted areas. Once mail is processed and delivered, names that were mailed are accessible through password-protected system for reference.
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