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Services -> Business Management & Support -> Advertising & Marketing


Advertising & Marketing


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(Showing headlines 21 - 40)   1 2 3 4 5

Online Platform optimizes video advertising.

Adap.tv
San Mateo,, CA 94403
May 01, 2008 Adap.tv OneSource allows online publishers to add, configure, and optimize video advertising across all advertising sources, in all formats, utilizing single, integrated platform. It can be used to manage in-house ads and ads from more than 50 text, display, and video ad networks, and also offers full transparency and reporting capabilities. Using web-based dashboard, users can monitor ad performance and track revenue funnel metrics by account, site, geography, category, or video.

Service helps online merchants minimize marketing efforts.

Infopia, Inc.
Salt Lake City, UT 84111
Apr 23, 2008 Intended for small and mid-sized merchants that sell online, Search Marketing Service provides pay-per-click management that optimizes website traffic and grows online sales. It includes professional management, campaign optimization, and exposure on all major search engines. Merchants can set spending limits and measure return on investment through online reporting.

Geotargeting Platform optimizes local search and ad results.

Urban Mapping
San Francisco, CA 94107
Apr 21, 2008 Leveraging geodata collection, GeoMods helps deliver geographically relevant results for local search queries. This also lets marketers, publishers, and advertisers increase effectiveness of online advertising through paid SEO. While geotargeting platform serves geographic terms relevant to specified area, separate module provides custom service area based on variety of demographic, spatial, and business factors. Queries can be made various methods via GeoMods API.

Software creates marketplace for ad targeting technologies.

AdBrite
San Francisco, CA 94103
Apr 16, 2008 With Open Targeting Exchange (OTX) open and competitive marketplace, each time page is viewed on AdBrite publisher's site, system scans multiple eligible targeting algorithms to determine most relevant and valuable advertisement for given site, user, and geography. Technology partners determine optimal matches among publisher zones and advertisements in AdBrite system via real-time API. Targeting providers can set their own pricing and margins by adjusting bids.

Digital Signage Solution animates static advertising.

Digital Signage Solution animates static advertising.

Digital View, Inc.
Morgan Hill, CA 95037
Mar 24, 2008 ActivPrint(TM) uses specific design techniques, along with programmable e-paper technology and animation, to turn static advertising into animated displays. Available in any shape and with up to 10 animation steps, displays operates up to one year on 2 AA batteries and can be used on shelves or integrated into any type of advertising solution. Flexible positioning options and animation help capture audience attention, build brand awareness, and raise sales.

Service feeds construction leads into CRM systems.

McGraw-Hill Companies, Inc., The
New York, NY 10020
Mar 20, 2008 Network Express provides project information from McGraw-Hill Construction Network®, built on Dodge database; duplicate-free company data; and leads generated from McGraw-Hill Construction Sweets Network, media sites, and Target Leads/Spec Alerts. Using this service, front-line sales personnel can identify and prioritize people, companies, and projects of interest. Users can also follow up on sales leads, access plans and specifications, and track project status through sales cycle.

Web-based Software offers competitive and market intelligence.

Attaain Inc.
Blacksburg, VA 24060
Mar 17, 2008 AttaainCI(TM) web-based software as a service provides complete coverage of competitive and market landscape by tracking, analyzing, and reporting on competitive companies, people, and markets relevant to any business. It enables team collaboration through use of intelligence tags to highlight crucial intelligence and share important information among team members.

BI Service targets retail, real estate, and marketing pros.

ASTEROP, Inc.
San Francisco, CA 94107
Feb 29, 2008 Helping users understand consumer behavior, web-based ASTEROP On-Demand provides combination of consumer demographics and expenditure data with consumer market analytics software. Businesses can identify key issues such as best shopping centers for retail concept or geographic locations that will deliver highest profits. ASTEROP's data set is based upon statistics produced by U.S. Bureau of Labor Statistics' Consumer Expenditure Survey and U.S. Census Bureau.

Software integrates SMB Web and telephone presence.

Ifbyphone, Inc.
Skokie, IL 60077
Feb 22, 2008 Optimized for SMBs, IBP v2.6 Voice Broadcast tools turns consumers browsing Web for products and services into callers and routes those clicks and toll-free calls to appropriate contact at business during appropriate business hours. All calls are tracked through various reporting options. Along with single-step call recording, this set of enterprise-class tele-lead generation tools incorporates complete voice broadcast scheduling API and various reseller tools.

Service creates optimal marketing plan for dealers.

Automatic Data Processing
Hoffman Estates, IL 60195
Feb 18, 2008 Part of CustomerTouch(TM) and Digital Advertising Managed Services, Virtual Marketing Representative Service works with dealership personnel to review customer demographics and buying patterns, identify and evaluate tactics dealers have executed in past, and formulate plan that makes sense for specific dealer markets. Activities include market segmentation and prospect targeting, differentiation and positioning, creative development and execution, and measurement and metrics reporting.

Marketing Solution analyzes consumer's brand decision making.

Siegel+Gale
New York, NY 10022
Feb 14, 2008 In addition to predicting return on investment, Eyeopener(TM) Brand Decision Analyzer can model how customers and prospects make brand decisions, provide competitive brand scorecards, and identify key drivers of brand preference. Users can assess brand positioning and brand architecture options, as well as simulate likely impact on client's business of changes in perception, in advance of implementation.

Web-Based Platform converts print circulars to online format.

ShopLocal, LLC
Chicago, IL 60601
Feb 05, 2008 SmartCircular(TM) v4.0 converts print circular ads into online, dynamic, searchable, and multi-language format. Providing unique and connected brand experience for advertisers, solution offers customizable interface as well as viral and social syndication tools for user re-distribution of promotional content. Featured items can be given special prominence, and all marketing print promotions are available from centralized location.

Service lets insurance carriers sell directly to consumers.

Benefitfocus.com, Inc.
Charleston, SC 29492
Jan 10, 2008 Using Benefitfocus eDirect(TM), health insurance carriers can profitably provide individual health plan offerings while tracking ROI for specific marketing campaigns. Simultaneously, web-based storefront is created, which allows consumers to shop, compare, and purchase most suitable health insurance plan. Benefitfocus eDirect(TM) provides retail experience with dynamic plan comparison tool and multimedia education about plan terms and options.

Online Advertising Products target local businesses.

MerchantCircle
Los Altos, CA 94022
Jan 09, 2008 Removing complexities of search engine marketing, turn-key advertising solutions enable business owners to advertise on web, regardless of technological experience. Search engine marketing products allow merchants to advertise on top search engines such as Google and Yahoo!, while Multi-Media Advertising provides professionally shot, edited, and produced business videos showcased on Citysearch listings. Listing Submission provides merchants presence in major local Internet directories.

Quarterly Service tracks Ethernet backhaul market.

Heavy Reading
New York, NY 10013
Dec 05, 2007 Ethernet Backhaul Quarterly Market Tracker delivers global perspective on rate at which cellular networks in different global regions will undertake transition from TDM-based backhaul to IP/Ethernet-based backhaul. Solution considers different drivers for technology and provides granular information as well as forecasts for adoption of new Ethernet capabilities in RAN nodes, in last mile, and deeper in aggregation and metro transport parts of network.

Service supplies sales leads to research supply companies.

Service supplies sales leads to research supply companies.

BIOINFORMANT, INC.
Arlington, VA 22204
Nov 27, 2007 Using Internet algorithms known as spiders to filter thousands of NIH Grant Funding Database entries in real-time, GRANTAlerts(TM) identifies individuals that are likely consumers of company's products or services. For each funded researcher identified by keywords, service provides principal investigator name, email address, and institution; principal investigator mailing address; project title and description; and project start and end dates.

Service provides interactive search intelligence.

comScore Networks
Reston, VA 20190
Nov 27, 2007 Delivered over Internet as subscription service, comScore Marketer enables search marketers and website operators to benchmark their performance versus competitors and optimize ROI from search marketing efforts. Marketers can create efficient campaigns using paid and organic search terms, analyze searchers and use of search terms by demographic segment, discover high-potential consumer segments, and pinpoint optimal search sites and search terms to reach them.

Solution provides sales opportunity management.

Amazon Consulting,LLC
Mountain View, CA 94043-3208
Oct 16, 2007 PartnerPath Collaborative Opportunity Management solution helps companies enable partners to collaborate on opportunities and combine complimentary technologies to offer customers package of solutions and services to meet their needs. Able to extend opportunity registration across any vendor's partner network using SalesForce.com, Opportunity Link for SalesForce.com features user interface allowing partners to register and track opportunities.

Sales Service helps maximize ROI on exhibitions.

SCi Group Limited
London   United Kingdom
Oct 09, 2007 Supporting pre- and post-event sales activity, Exhibition Sales Service offers businesses opportunity to outsource sales efforts for events. Sales professionals take brief from client that allows them to develop understanding of key functions of product or service, and then work closely with them to ensure they are on message at all times. Using SCi's sales team, customers have resource of professionals that are experienced in qualifying and generating meetings from leads.

Services help optimize marketing and sales efforts.

TARGUSinfo
Vienna, VA 22182
Sep 28, 2007 As On-Demand Data service, LeadConversion AdvisorSM integrates with customers' existing CRM software and tools. Services gauge potential value of every sales lead collected from online sources, enabling companies to prioritize leads and close more sales. Users can assign leads to specific salespeople or channels, position offers based on prospect segments, and regulate effort organization spends on various leads based on their quality.




(Showing headlines 21 - 40)   1 2 3 4 5


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