Archive for April 19th, 2012

Last April, the Consumer Electronics Association (CEA), along with 12 leading consumer electronics companies, launched an initiative to recycle 1 billion lbs. of electronics annually by 2016. Coined the “Billion Pound Challenge,” the effort involved collaboration with retailers, collectors, recyclers, and other organizations to not only improve recycling rates but to also increase the number of collection sites, improve consumer awareness of the available collection sites, and to provide transparent metrics on ecycling efforts. Read the rest of this entry »