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Transparent and Aseptic Package helps differentiate products.

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December 4, 2013 - Ecolean Air Aseptic Clear comes in 200 and 250 ml sizes and is suited for such contents as non-carbonated soft drinks. While transparency makes product visible to consumer, degree of printability helps differentiate products from others on store shelves. Product is designed for minimal environmental impact. Once emptied, it becomes flat as to occupy minimal waste volume.
Original Press Release

Ecolean AB
Kielergatan 48 / P.O. Box 812
Helsingborg, ,
Sweden



A Transparent Aseptic Package from Ecolean


HELSINGBORG, Sweden -- Ecolean will begin the year 2014 with the launch of a brand new innovation: a transparent, aseptic package solution. The package is called Ecolean Air Aseptic Clear, and with its transparency and light weight it will create a unique position on the market.

The new package, Ecolean Air Aseptic Clear, makes the product visible for the consumer. It is a one-of-a-kind transparent and aseptic package, which gives it a unique position on the market. Suitable contents are all non-carbonated soft drinks like lemonade and ice tea. Thanks to the combination of transparency and great printability, the producer can decide how much to show of the product.

"Ecolean Air Aseptic Clear is a fresh and inviting package with low environmental impact. It is clearly a great opportunity for our customers to differentiate and let their products stand out on store shelves," says Peter Nilsson, CEO at Ecolean.

As with all Ecolean packages, Ecolean Air Aseptic Clear is lightweight and has a low environmental impact. Once emptied it becomes flat as an envelope, which means less waste volume.

Ecolean Air Aseptic Clear is available in 200 and 250 ml and will be launched during the first quarter of 2014. Visit http://www.ecolean.com/innovations to read about Ecolean Air Aseptic Clear and Ecolean's other new innovations, SnapQuick and Ecolean Air Aseptic 750 ml.

http://www.ecolean.com

Ecolean develops and manufactures packaging systems for the dairy and liquid food industry. Modern lightweight packaging is about consumer convenience as well as concern for the environment. Founded in 1996, Ecolean is an international company with 260 employees. With headquarters in Sweden it has commercial activities in more than 30 countries, China and Russia being the largest markets.

For more information, please contact:
info@ecolean.se
Tel: +46(0)10-459-40-00

Video:
http://www.multivu.com/mnr/64147-transparent-aseptic-package-from-ecolean

CONTACT:
louise.hobroh@ecolean.se
jens.olofsson@ecolean.se
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