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Spectral Chart Readers offer proof/print color matching.

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September 2, 2008 - Along with ProfileMaker or MonacoPROFILER profiling software, i1iSis automatic spectral chart readers feature optical brightener correction module that compensates for color shifts caused by optical brightening agents. Module specifically addresses color shifts in custom ICC output profiles caused by Optical Brightening Agents in papers and printing substrates to help achieve visual equivalence between color measurement results from instruments and from appearance in viewing booth.

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Original Press release

X-Rite, Inc.
3100-TR 44th St., S.W.
Grandville, MI, 49418 2567
USA



X-Rite Solves Proof and Print Color Matching Challenges Caused by Optical Brighteners


Industry's first Optical Brightener Correction module for i1iSis helps to compensate for color shifts caused by optical brightening agents in proofing, printing and fine art papers

DRUPA 2008 DUSSELDORF (Hall 5, Stand DO2) - May 29, 2008 - X-Rite, Incorporated (NASDAQ: XRIT), the world leader in color management, measurement and communication technologies, today announced the industry's first complete optical brightener correction solution (OBC). Designed for use in conjunction with X-Rite's i1iSis family of automatic spectral chart readers, and ProfileMaker or MonacoPROFILER profiling software, X-Rite's new OBC solution allows users in color-critical proofing and printing environments to effectively and precisely compensate for color shifts in custom ICC output profiles caused by Optical Brightening Agents (OBAs) in papers and other printing substrates. X-Rite's new OBC module for i1iSis will be showcased at drupa 2008 on the X-Rite stand (Hall 5, Stand DO2).

Optical Brightening Agents (OBAs) are increasingly used by paper mills and premium inkjet paper manufacturers to make a yellowish paper appear whiter and brighter. However, available color measurement and management technologies have been unable to effectively deal with the color variations caused by OBAs. With X-Rite's optical brightener correction solution, users will be able to achieve visual equivalence between color measurement results from instruments and from the visual appearance of a sample in a viewing booth.

X-Rite's optical brightener correction solution is available immediately and will from now on be included with every i1iSis device. The new attractively priced bundle includes the new OBC module, i1iSis or i1iSis XL (incl. UV LED), the new Optical Brightener Compensation module and the choice of ProfileMaker5, Publish or MonacoPROFILER Gold profiling software. OBC upgrade kits are available for existing i1iSis and ProfileMaker5 users.

This new bundle offers a complete solution for high-end applications requiring consistent color measurements and visualization of printed output in the prepress (proofing), printing and photo (studio printing and fine art) markets.

"Our OBC module solves the last challenge in proofing. The combination of the new OBC module with i1iSis' unique spectral measurement technology and additional UV LED illumination features allows users to capture the full spectral data of the charts they measure. Thanks to our patent-pending detection and correction technology, users will be able to effectively and precisely compensate for color shifts caused by brightening agents, while taking full advantage of the higher whiteness levels and sharper image contrasts offered by substrates containing OBAs," explains Tobias Rausch, X-Rite's product manager for prepress and pressroom solutions.

With the new i1iSis OBC bundle, printing professionals will be able to solve their OBA-related proofing challenges in just a few steps: A test chart is printed and measured with the i1iSis in dual mode (UVonly and UVcut measurement in one test chart measurement cycle) and analyzed with the OBC solution software; a UV Checker Greypatch Chart is then printed and visually compared with the Optical Brightener Compensation Reference Standard in the viewing booth, and the best matching patches are marked in the OBC software to calculate a new set of optical brightener compensated measurements; finally, the new data is exported to ProfileMaker5 or MonacoPROFILER software to generate an accurate ICC profile.

About X-Rite
(NASDAQ: XRIT) X-Rite is the global leader in color science and technology. The company, which now includes design industry color leader Pantone, Inc., develops, manufactures, markets and supports innovative color solutions through measurement systems, software, color standards and services. X-Rite's expertise in inspiring, selecting, measuring, formulating, communicating and matching color helps users get color right the first time and every time, which translates to better quality and reduced costs. X-Rite serves a range of industries, including printing, packaging, photography, graphic design, video, automotive, paints, plastics, textiles, dental and medical. For further information, please visit www.xrite.com

©2008 X-Rite, Inc. All rights reserved. X-Rite is a registered trademark of X-Rite, Inc. All other trademarks are the property of their respective owners.
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