Software monetizes and personalizes service content.

Press Release Summary:



IP Rating and Charging v5.0 enables operators to personalize multimedia IP-based data services while creating new revenue streams for prepaid and postpaid subscribers. Centralized configuration management integrates subscriber-based policy control with real-time rating and charging. Mobile operators can control bandwidth requirements on service- and application-level per subscriber and tie them to real-time rating rules.



Original Press Release:



Redknee Introduces Rating and Charging Innovation



IPRC 5.0 Enables Operators With More Flexibility and New Revenue Streams

TORONTO, Feb. 12 -- Redknee Solutions Inc. ("Redknee") (AIM: RKN), a leading provider of innovative software that monetizes and personalizes services and content for mobile operators, today announced the launch of IP Rating and Charging (IPRC) 5.0.

For the first time, IPRC integrates advanced subscriber-based policy control with real-time rating and charging into one coherent solution for multimedia IP-based services. In addition to this unique dual capability, IPRC 5.0 offers a centralized configuration management platform that allows operators to simplify the handling of complex policy and rating criteria. Mobile operators deploying the new product can now control bandwidth requirements on a service or application level per subscriber and tie them directly to real-time rating rules.

"Real-time rating and charging systems provide operators with enhanced flexibility in their pricing plans, eliminating subscriber confusion around multiple and complex service pricing structures," said Cynthia Leung, Senior Analyst, Service Platforms, Asia Pacific for Ovum. "Real-time rating and charging can significantly improve subscriber quality of service and drive increased demand for services."

The powerful feature set of IPRC 5.0 creates new revenue streams for operators, from both prepaid and postpaid subscribers and across multiple access technologies. The integrated solution reduces implementation costs while enabling improved quality of service levels. Through such advanced capabilities as 'Fair Usage Policies', mobile operators can now efficiently manage finite network resources by dynamically segmenting their subscriber base by usage or value level, as well as allocating capacity for their mission critical applications and services.

Lucas Skoczkowski, CEO at Redknee, commented:

"With the increase in demand for new IP services over mobile networks, operators are looking for ways to optimize their network performance and assign value to these new services with flexible pricing models. By combining advanced policy control with real-time rating and charging, IPRC 5.0 provides our customers with the market leading capabilities they need to capture new revenue streams and derive an unfair competitive advantage."

Recent analysis of a three-year deployment at a top-tier European operator revealed the critical role IPRC plays in driving new data revenue. From the initial deployment, IPRC enabled a new set of innovative and highly targeted tariff plans which resulted in a 266% increase in non-SMS data revenue growth. IPRC's ability to immediately and substantially impact service uptake and usage underscores its importance as a critical prerequisite for the success of any new multimedia IP-based service deployment.

About Redknee

Redknee is a leading global provider of innovative communication software products, solutions and services. Redknee's award-winning solutions enable operators to monetize the lifetime value of each subscriber transaction while personalizing the subscriber experience to meet mainstream, niche and individual market segment requirements. Redknee's revenue generating solutions provide advanced converged billing, rating, charging and policy for voice, messaging and new generation data services to over 50 network operators in over 40 countries. Established in 1999, Redknee Solutions Inc. (AIM: RKN) is the parent of the wholly-owned operating subsidiary Redknee Inc. and its various subsidiaries. References to Redknee refer to the combined operations of those entities. For more information, please visit http://www.redknee.com/.

About IPRC

Redknee's IP Rating & Charging (IPRC) is a proven real-time rating, charging and policy management solution for data services that enables operators to personalize services while creating new revenue streams for both prepaid and postpaid subscribers. With IPRC, operators can tailor service plans to individual subscriber needs while guaranteeing a quality user experience across all multimedia services and access networks, while differentiating with real-time policy control. Operators can take their services to the next level with IPRC by offering flexible rates, personalized bundles, services with smart limit, fair usage and service-aware policy management.

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