Software helps optimize location based services.
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Press Release Summary:
Abstracting location information, Enhanced Location Services v6.0 securely manages interactions between location-based applications and mobile user's location information. Program enables operators to offer secure and personalized location based services to mobile customers while minimizing new service integration timelines. Operators benefit from advanced privacy features and optimized email reports generated when provisioning activities are performed.
Original Press Release:
Redknee Introduces Enhanced Location Services Upgrade
ELS 6.0 Delivers Commercial and Emergency Location Services Integration
TORONTO, April 2, 2008 /-- Redknee Solutions Inc. ("Redknee") (AIM: RKN), a leading provider of innovative software that monetizes and personalizes services and content for mobile operators, today announced the availability of Enhanced Location Services (ELS) 6.0. This integration of commercial and emergency location based services into one platform enables operators not only to address regulatory requirements for emergency services, but also to deliver new location based services for both consumer and business subscribers at a substantially reduced cost.
According to recent research, worldwide subscribers to location based communications services on mobile devices are expected to increase approximately 170 percent in 2008, while revenue is expected to grow equally as fast. The ELS 6.0 solution equips operators with the tools required to meet a growing demand for location based services while realizing faster time-to-market and measurable return-on-investment.
Tier 1 US operators are able to significantly reduce the capital and operating expenses associated with their location based services deployments using Redknee's ELS solution. At one such installation, ELS not only increases the operator's return-on-investment by enabling both commercial and emergency location services, it also delivers increased reliability through a multi-site redundant deployment.
"Operators are realizing the potential benefits of extending their initial location services investment to maximize revenue-generating opportunities by enabling the delivery of new and innovative third party applications and services," said Lucas Skoczkowski, CEO at Redknee. "Through its real-time access to location data, Redknee's ELS solution provides operators with one platform to address emergency service requirements while at the same time providing a standards-based platform for enabling commercial location services."
The Redknee ELS solution abstracts location information and securely manages interactions between location based applications and a mobile user's location information. ELS enables operators to offer more secure and more personalized location based services to mobile customers while reducing new service integration timelines and improving time to market. In addition to investment savings, operators can benefit from a number of product feature improvements in ELS 6.0 related to reporting and advanced privacy functions:
-- Reporting: Enhanced email reports, generated when provisioning activities are performed.
-- Privacy: Advanced privacy features to protect subscribers by providing location in a controlled manner to an ecosystem of third party applications and services.
For more information on Redknee's ELS solution, please visit http://www.redknee.com/products/personalization_products/els.
About Redknee
Redknee is a leading global provider of innovative communication software products, solutions and services. Redknee's award-winning solutions enable operators to monetize the lifetime value of each subscriber transaction while personalizing the subscriber experience to meet mainstream, niche and individual market segment requirements. Redknee's revenue generating solutions provide advanced converged billing, rating, charging and policy for voice, messaging and new generation data services to over 60 network operators in over 50 countries. Established in 1999, Redknee Solutions Inc. (AIM: RKN) is the parent of the wholly-owned operating subsidiary Redknee Inc. and its various subsidiaries. References to Redknee refer to the combined operations of those entities. For more information, please visit http://www.redknee.com/.
About ELS
Redknee's Enhanced Location Services (ELS) is an integrated Location Based Services platform supporting both commercial and E911/E112 services which is standards compliant, enabling fast time to market for innovative location based services and providing extensive privacy control for subscribers. Redknee has location deployments at leading Tier 1 operators in the USA (with over 85% U.S. coverage) and Europe.
CONTACT: Mark Yaphe, VP Product Management and Marketing of Redknee Solutions Inc., +1-905-625-2298, mark.yaphe@redknee.com;
