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Software helps drive eCommerce sales and profitability.

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April 9, 2008 - BEA AquaLogic® Commerce Services v6.0 simplifies commerce process management to help online retailers increase sales, profitability, and store efficiency while accommodating store growth and market changes. In addition to extending commerce multiplatform SOA foundation, suite helps with commerce process management through multi-store management, support for sales on pre-/back-ordered products, secure payment integrations, streamlined order activities, and audit trail.

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Original Press release

BEA Systems, Inc.
2315 N. First St.
San Jose, CA, 95131-1010
USA



BEA Releases AquaLogic® Commerce Services 6.0, an eCommerce Solution Designed to Help Online Retailers Drive Sales and Profitability


Commerce Process Management Can Help Accelerate and Simplify the Commerce Process from Product Interest Through Purchase

Core News Facts: 1) BEA releases BEA AquaLogic(R) Commerce Services 6.0 which simplifies commerce process management to help online retailers increase sales, profitability and store efficiency. For more information, please visit http://www.bea.com/aqualogic/commerce

2) BEA AquaLogic Commerce Services extends the multiplatform SOA foundation providing flexibility and a unified customer experience.

SAN JOSE, Calif., April 2, 2008 -- BEA Systems, Inc., a world leader in enterprise infrastructure software, today announced the general availability of BEA AquaLogic(R) Commerce Services 6.0, a product designed to help increase online sales, store efficiency and profitability while providing the flexibility to accommodate growth and help businesses quickly adapt to market changes. The new version is designed to simplify commerce process management by enabling greater revenue opportunities and to extend the commerce multiplatform SOA foundation providing increased flexibility.

New features of BEA AquaLogic Commerce Services 6.0 include:

Commerce Process Management
-- Multi-store management with virtual catalogs helps simplify store setup and management so that the business can tailor stores to brand, geography or customer segments.
-- Increasing store revenue can be made easier with additional support for gift certificates, pre-ordering of products before they are available, and taking orders on back-ordered products.
-- Customer trust and satisfaction can be more easily achieved with additional secure payment integrations with Paypal Express, Google Checkout, and Mastercard SecureCode.
-- Simplified order management helps to streamline order activities and includes enhanced support for returns, exchanges, refunds and split shipments. An audit trail provides a through archive of customer interaction throughout an order's history.
-- A more responsive Commerce Manager application can help increase productivity and simplify commerce management for business, call center, and order management activities.

Multiplatform SOA Foundation
-- In this release, over 30 new web services have been added to simplify deploying and integrating commerce within a services-based environment.
-- Supported platforms now include BEA WebLogic(R) Server 10, and BEA WebLogic(R) Portal 10.2.
-- Enhanced integration with BEA WebLogic(R) Portal includes commerce portlets and integration with the WebLogic Portal virtual content repository enabling the commerce product catalog items to be used for portal personalization, campaigns, and federated searches.
-- Improved integration with BEA Workshop simplifies building unified commerce applications that include BEA WebLogic and BEA AquaLogic product family components.

According to AMR Research, in an Alert Article written by Robert Garf titled Is BEA's AquaLogic(R)Commerce Services a Hidden Gem?, "Our survey data shows that 69 percent of retailers will replace their current e-commerce platform by the end of 2008, or at least begin the process." With respect to BEA's ability to capitalize on this opportunity, Garf added "With an existing solid functional footprint and incremental development dollars spent on the product, BEA is making strides to be a contender again. BEA AquaLogic(R) Commerce Services is one of the most significant gems in BEA's arsenal of software applications for retailers."

"This latest release of BEA AquaLogic Commerce Services is designed to help companies accelerate online sales and simplify the commerce process from product awareness through purchase. It can also help bring a rich customer store experience to make shopping more enjoyable, efficient and intuitive -- factors that can influence a purchase decision," said Dan Tortorici, director of product marketing at BEA Systems. "Online commerce is ideally suited to service oriented architecture designs. By increasing the efficiency of the commerce operation while empowering the business with commerce management tools, companies are better equipped to adapt more easily to market trends and customer expectations."

BEA AquaLogic(R) Commerce Services delivers a leading, scalable commerce solution that increases online sales, store efficiency, and profitably, all the while giving customers the flexibility to accommodate store growth and market changes. For more information, please visit http://www.bea.com/aqualogic/commerce

About BEA

BEA Systems, Inc. (NASDAQ:BEAS) is a world leader in enterprise infrastructure software. Information about how BEA is enabling customers to transform their business by building a Liquid Enterprise(TM) can be found at http://www.bea.com/.

Copyright 1995-2007, BEA Systems, Inc. All rights reserved. BEA, BEA AquaLogic, BEA eLink, BEA WebLogic, BEA WebLogic Portal, BEA WebLogic Server, Connectera, Compoze Software, Jolt, JoltBeans, JRockit, SteelThread, Think Liquid, Top End, Tuxedo, and WebLogic are registered trademarks of BEA Systems, Inc. BEA Blended Application Development, BEA Blended Development Model, BEA Blended Strategy, BEA Builder, BEA Guardian, BEA Manager, BEA MessageQ, BEA microService Architecture, BEA SOA 360, BEA Workshop, BEA WorkSpace 360, Signature Editor, Signature Engine, Signature Patterns, Support Patterns, Arch2Arch, Arch2Arch Advisor, Dev2Dev, Dev2Dev Dispatch, Exec2Exec, Exec2Exec Voice, IT2IT, IT2IT Insight, Business LiquidITy, and Liquid Thinker are trademarks of BEA Systems, Inc. BEA Mission Critical Support, BEA Mission Critical Support Continuum, BEA SOA Self Assessment, and Fluid Framework are service marks of BEA Systems, Inc. All other company and product names may be the subject of intellectual property rights reserved by third parties. All other trademarks are the property of their respective companies.

CONTACT: Marissa Lee of BEA Systems, Inc., +1-415-402-7146, mlee@bea.com
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