Service provides online media distribution.February 22, 2007 -
Addressing digital media vendors and their customers, Asset Delivery Framework is aimed at businesses that need online distribution of multi-gigabyte digital assets. It includes asset management, reporting, billing, and charge-back functionalities. For content vendors, framework offers predictable costs and margins that are directly correlated with units sold. Asset pricing ensures costs are independent of traffic bursts, file size, encoding rates, and retransmits.
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Original Press release
CacheLogic Ltd.
5201 Great America Pkwy.
Santa Clara, CA, 95054
USA
Online Media Distribution - CacheLogic's New Asset Delivery Framework Radically Changes an Industry's Economics
Online Media Distribution Is Revolutionized by a Radical New Approach, Changing the Economics of Content Delivery - Finally Making Online Distribution of DVD-sized Movies, Games and Software Practical and Sustainable
CAMBRIDGE, England, Feb. 13 /-- CacheLogic -- a global provider of online media delivery services -- today announced its new Asset Delivery Framework. The framework is aimed at businesses that need online distribution of multi-gigabyte digital assets, including feature-length movies, video games, and large software applications. CacheLogic's Asset Delivery Framework is an industry first that uniquely addresses the needs of digital media vendors and their customers. It replaces unpredictable distribution costs and poor end-user experience with guaranteed per-asset delivery pricing and faster corruption-free downloads.
CEO, Pat Chapman-Pincher explains the difference between the economics of CacheLogic's Asset Delivery Framework and currently available alternatives:
"Until now, online content distribution costs have been calculated simply by 'reading the meter' and charging per-gigabyte, regardless of whether or not the 'package' is successfully delivered. Our new framework guarantees delivery, and content vendors are charged per object, regardless of file size. This is a huge challenge to the existing economic model for online content distribution."
Asset Delivery Framework radically improves online business models
As digital assets become ever-larger, CacheLogic's Asset Delivery Framework is a timely and radical innovation for both content vendors and end- customers. For content vendors, the framework offers predictable costs and margins that are directly correlated with units sold. By not penalizing vendors for distributing highly popular content, the framework's per-asset pricing model offers a rational business model.
CacheLogic Chief Technology Officer, Andrew Parker, explains further the Asset Delivery Framework's unique benefits:
"It's the industry's first digital asset delivery solution that has been built from the ground-up for multi-gigabyte object distribution. It includes asset management, reporting, billing, and charge-back functionality. Asset pricing ensures costs are independent of traffic bursts, file size, encoding rates and retransmits and there are no overhead fees or extra charges."
And why don't incumbent CDN providers offer an Asset Delivery Framework equivalent?
"If you are making a lot of money charging by the gigabyte and none of your competitors are guaranteeing delivery at fixed cost, why would you do it any differently?" asks Andrew Parker.
Relating digital asset distribution cost to actual asset values
Distribution pricing within the Asset Delivery Framework is rationally tiered. For higher value or limited life digital assets, content vendors can opt for express delivery. Lower per-asset pricing is available for lower priority, less lucrative or less popular material.
CEO, Pat Chapman-Pincher, explains the business case further:
"Our Asset Delivery Framework allows commercial, marketing and IT directors, to build persuasive business cases for online distribution. It means transparency in real asset delivery costs with simple billing, reporting and delivery models. For the first time it enables correlation of delivery costs with top line revenue. It just makes good business sense."
About CacheLogic
CacheLogic is a global provider of online media delivery services for content owners. It has achieved this position through its proven track record developing market-leading solutions and its commitment to research and development. CacheLogic is considered the leading authority on Peer-to-Peer (P2P) technology and is at the forefront of high-performance digital media delivery.
About CacheLogic's VelociX network
CacheLogic's VelociX media delivery network extends across the US, Europe and Asia. Its advanced network architecture is engineered cost-effectively to handle multi-gigabyte objects, and network and storage capacity is deployed ahead of demand.
Further information can be found at www.cachelogic.com.
Legal note
All trademarks and registered trademarks previously cited are hereby recognized and acknowledged. CacheLogic and VelociX are trademarks of CacheLogic Limited.
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