SaaS Marketplaces target telecom agents and VARs.February 23, 2009 -
With branded SaaS marketplaces, telecom agents and VARs can help small to mid-size customers eliminate capital expenditures and licensing agreements. SMBs can access critical business applications such as Microsoft Hosted Exchange Server, BlackBerry Enterprise Server, GoodLink Mobile Email, McAfee Security, WebEx Conferencing, and IBM Data Back Up and Recovery. In addition to hosting and network infrastructure, GreenAppX manages all transactions, application licensing, and software updates.
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Original Press release
GreenAppX
7111 Prescott Pond Lane
Charlotte, NC, 28270
USA
GreenAppX Announces Private Labeled SaaS Marketplaces for Telecom Agents and VARs
Charlotte, NC - February 11, 2009 - With competitive threats and shrinking revenues generated from traditional service offerings, GreenAppX today announced a strategy to assist telecom agencies and VARs in creating additional areas of growth and diversification for their business model.
With marketplaces from GreenAppX, telecom agents and VARs can help their small to mid-size customers eliminate capital expenditures and confusing licensing agreements often associated with on-premise software deployments. GreenAppX simplifies the process for SMBs to access critical business applications needed for increased productivity, communication and collaboration, by delivering on-demand software over the Internet as a month-to-month subscription service. Hundreds of applications are available from GreenAppX including:
o Microsoft Hosted Exchange Server
o BlackBerry Enterprise Server
o GoodLink Mobile Email
o McAfee Security
o WebEx Conferencing
o IBM Data Back Up and Recovery
"Developing a branded Software as a Service marketplace provides a unique way for independent telecom agents and VARs to layer additional value on top of the services they currently supply to their customers," says Jim Safran, President of GreenAppX. Popular on-demand applications from Microsoft, IBM, Motorola and Cisco, paired with a robust hosting infrastructure, enables GreenAppX to deploy a fully functioning market presence in as little as 30 days. Partners also have the ability to create unique bundles of applications providing an additional level of customization. With intense competition for productive sub-agents, partners now have an additional recruiting tool in their arsenal.
With level 1 and 2 technical support included in this offering, the end-user also benefits by reducing the need for specialized in-house IT personnel. In addition to the hosting and network infrastructure, GreenAppX provides management of all transactions, application licensing and software version updates. Safran adds, "With this wholistic approach, the partner is free to focus on selling applications and services instead of managing the underlying support structure."
With a branded marketplace from GreenAppX, agents and VARs can preserve overall revenue margin, increase customer retention rates, and minimize the competitive threat for core services at time of renewal. Contact GreenAppX at info@greenappx.com or (704) 654-2062
About GreenAppX
GreenAppX is a leader in the delivery of "Software as a Service" (SaaS) for small to mid-size businesses. By provisioning enterprise applications and services previously unavailable to this business sector, GreenAppX's clients are able to increase the productivity of their workforce without the capital expense and IT resources typically needed to support traditional in-house software deployments. With a single point of contact for messaging, collaboration and business process applications, GreenAppX's clients are free to focus on the day-to-day tasks of managing their business. Founded in 2008, GreenAppX is located in Charlotte, NC. For more information, visit http//www.greenappx.com.
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