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Portable Label Printer features one-handed operation.

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November 4, 2009 - Accommodating range of media types/sizes, BMP(TM)21 prints labels that withstand harsh environments. Dual cutter is actuated by pushbuttons, and label retention feature keeps label from falling on floor after cut. Other features include automatic data serialization, internal memory storage/retrieval, and automatic font sizing/label formatting. Thermal transfer printer also includes symbols, graphics, and barcodes specific to electrical, voice/data comm, and general industrial markets.

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Original Press release

Brady Corp.
6555 W. Good Hope Rd., P.O. Box 2131
Milwaukee, WI, 53201 2131
USA



Brady Worldwide, Inc. Announces Launch of New BMP(TM)21 Portable Label Printer


New portable printer offers one-handed operation, built-in features and more types of labels

Milwaukee, WI - Brady Worldwide, Inc. (NYSE: BRC) announced today the launch of its newest handheld label maker, the BMP(TM)21 Portable Label Printer. Designed for the electrical, voice/data comm, and general industrial markets, the BMP(TM)21 Portable Label Printer is a thermal transfer printer that creates legible, high-performance labels for harsh working environments. With one-handed operation and convenient multifunctional accessories, the BMP(TM)21 printer is an easy-to-use, versatile label maker - complete with an impressive variety of label types and sizes.

One-handed operation, label retention and new features advance ease of use
The BMP(TM)21 Portable Label Printer offers a number of new user-friendly features that make it easy to operate; in fact, this label maker can be fully operated with only one hand. It has a dual cutter that functions with simple push buttons, which eliminates user fatigue and allows for one-handed cutting. The dual cutter also has a new label retention feature, which keeps the label from falling on the floor after it is cut - a much-needed solution for ensuring the labels stay organized on the job site.

The BMP(TM)21 portable printer also offers new capabilities like automatic data serialization, internal memory storage and retrieval, and automatic font sizing and label formatting. The labeler features more than 80 different built-in symbols, graphics and barcodes specific to its targeted industries, including 13 voice/data comm. symbols, 19 electrical symbols and 48 general identification symbols.

Multifunctional accessories include magnet, flashlight for added labeling convenience
Designed for maximum usability, the BMP(TM)21 Portable Label Printer can be purchased with several accessories that expand the functionality of the printer. For example, there is a magnet accessory that can be affixed to the label printer, giving professionals the option to attach it to panels, I-beams and other magnetic-receptive surfaces during use or storage. Another multifunctional accessory is available with a built-in flashlight for seeing in dark spaces. When used with the labeler's new backlight feature on the display screen, the flashlight accessory makes it possible to create labels in areas with little to no lighting.

Breadth of label materials includes self-laminating vinyl, heat shrink sleeves and more
The BMP(TM)21 Portable Label Printer offers Brady's widest variety of label types and sizes for a handheld labeler. In addition to the standard nylon, polyester and indoor/outdoor vinyl labels, this label maker can print on PermaSleeve(TM) heat shrink sleeves and self-laminating vinyl up to 1.5" wide. Its labels adhere to irregular, curved or highly textured surfaces, and many can stand up to grease, oil and most industrial chemicals.

With such a wide variety of custom label materials, the BMP(TM)21 label printer can create labels for cables and wires, pipes, tools, bins, containers, faceplates, electrical panels, path panels, terminal blocks, instruments, racks and more.

For more information on the BMP(TM)21 Portable Label Printer, including the online BMP(TM)21 Printer Product Simulator, demo video and more, visit www.bradyid.com/bmp21.

About Brady Corporation
Brady Corporation is an international manufacturer and marketer of complete solutions that identify and protect premises, products and people. Its products include high-performance labels and signs, safety devices, printing systems and software, and precision die-cut materials. Founded in 1914, the company has more than 500,000 customers in electronics, telecommunications, manufacturing, electrical, construction, education, medical and a variety of other industries. Brady is headquartered in Milwaukee and employs more than 7,000 people at operations in the Americas, Europe and Asia/Pacific. Brady's fiscal 2008 sales were approximately $1.523 billion. More information about Brady Corporation is available at www.bradycorp.com and to learn more about Brady's complete line of products and offers visit www.bradyid.com. In Canada visit www.bradycanada.com.
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