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Integration Software bridges Salesforce, back-end systems.

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August 22, 2011 - Designed to support Salesforce accounts of up to 50 named users, iBOLT Starter Edition for Salesforce offers cloud-based CRM integration for SMBs. Features, capabilities, and utilities enable companies to benefit from end-to-end integration with existing back-end enterprise systems, any Force.com® application, or Chatter® service. Available via fixed license or subscription, platform integrates enterprise applications running on diverse databases, operating systems, and platforms.
Original Press release

Magic Software Enterprises Ltd.
5 Haplada Street,
Or Yehuda, , 60218
Israel



Magic Software Releases iBOLT Starter Edition for Fast and Cost-Effective Integration of Salesforce with Back-End Enterprise Systems


OR YEHUDA -- New Magic Software Partner in Germany, salesfactory42, Enrolls First Customer for Entry-Level Edition of iBOLT Business Integration Platform

Magic Software Enterprises Ltd [http://www.magicsoftware.com ]. (NASDAQ: MGIC), a global provider of mobile [http://www.magicsoftware.com/en/solut... ] and cloud-enabled application [http://www.magicsoftware.com/en/produ... ] and business integration [http://www.magicsoftware.com/en/produ... ] platforms, today announced the release of the iBOLT Starter Edition for Salesforce [http://www.magicsoftware.com/en/produ... ], which offers cloud-based CRM integration [http://www.magicsoftware.com/en/produ... ] for small and mid-size enterprises.

The iBOLT Starter Edition is an entry-level edition of Magic Software's award-winning integration platform [http://www.magicsoftware.com/en/produ... ], designed to support Salesforce [http://www.magicsoftware.com/en/produ... ] accounts of up to 50 named users. All other features, capabilities, and utilities of the iBOLT platform are included, enabling companies to benefit from end-to-end integration [http://www.magicsoftware.com/en/produ... ] with their existing back-end enterprise systems (or with any Force.com(R) application or Chatter(R) service) at an affordable price.

Available either with a fixed license or by subscription, the iBOLT Starter Edition for Salesforce [http://www.magicsoftware.com/en/produ... ] is an ideal and eagerly-awaited response to market needs.

Magic Software is pleased to announce a new partnership with Germany-based salesfactory42. As a certified salesforce.com consulting partner, salesfactory42 will use iBOLT [http://www.magicsoftware.com/en/produ... ] to deliver customized cloud solutions that seamlessly integrate Salesforce [http://www.magicsoftware.com/en/produ... ] into its customers' various enterprise systems, such as SAP ERP systems [http://www.magicsoftware.com/en/produ... ].

salesfactory42 has already acquired its first customer for the iBOLT Starter Edition for Salesforce -Germany's leading loyalty and bonus program company, listed as 'the third most common card in German wallets'.

The iBOLT Starter Edition for Salesforce will be showcased in Magic's booth at the upcoming Dreamforce [http://www.salesforce.com/dreamforce/DF11 ] cloud computing event in San Francisco, USA (August 30th to September 2nd, 2011), at the Cloudforce Expo [http://www.salesforce.com/uk/cloudforce/expo ] in London, UK (September 14th to September 15th, 2011) and at the Cloudforce Expo in Munich [https://salesforce.com/de/events/details/a1x300000004DalAAE.jsp?d=70130000000rvvx ] , German (October 27th, 2011).

About iBOLT

iBOLT [http://www.magicsoftware.com/en/produ... ] is a business integration platform that quickly and cost-effectively integrates enterprise applications running on diverse databases, operating systems, and platforms.

Implementing a wide range of certified and optimized connectors and adaptors, iBOLT integrates a wide range of ERP, CRM, SCM, accounting, and other enterprise systems such as SAP [http://www.magicsoftware.com/en/produ... ], Salesforce [http://www.magicsoftware.com/en/produ... ], Oracle JD Edwards [http://www.magicsoftware.com/en/produ... ], Lotus Notes [http://www.magicsoftware.com/en/produ... ], Microsoft Office, IBM i (AS/400) [http://www.magicsoftware.com/en/produ... ], HL7 [http://www.magicsoftware.com/en/produ... ], and many more.

iBOLT features an unrivaled level of built-in connectivity, and provides easy-to-use, intuitive, and code-free integration tools [http://www.magicsoftware.com/en/produ... ] for a wide variety of standards and databases, including Web services, messaging, FTP and directories, .NET code, Java code, HTTP, data mapping, and more.

About Magic Software

Magic Software Enterprises Ltd. (NASDAQ: MGIC [http://www.google.com/finance?client=... ]) is a global provider of mobile and cloud-enabled application and business integration platforms.

For more information, visit http://www.magicsoftware.com.

Magic is the trademark of Magic Software Enterprises Ltd.

Press contact:
Tania Amar
Magic Software Enterprises
Tel: +972(0)3-538-9300
Email: tania@magicsoftware.com
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