ThomasNet News Logo
Sign Up | Log In | ThomasNet Home | Promote Your Business

ECPM Motors include 7.5 and 10 hp models.

Print | 
Email |  Comment   Share  
ECPM Motors include 7.5 and 10 hp models.
ECPM Motors include 7.5 and 10 hp models.
Click Here to Enlarge Picture
January 21, 2014 - Driven by variable frequency drives, 7.5 and 10 hp PremiumPlus+™ Motors boast motor-only rated point efficiency of over 94%. Electronically Commutated Permanent Magnet motors feature flux-focusing stator and rotor hub geometry with all-ferrite magnet design. To facilitate substitution of AC induction motors, units are packaged in standard NEMA frame sizes and mounting dimensions.

NovaTorque Inc. Expands Its Ultra Efficient PremiumPlus+(TM) ECPM Motor Line

NovaTorque, Inc.
3501 Gateway Blvd.
Fremont, CA, 94538

Acrobat PDF  Additional information provided by manufacturer

Press release date: January 21, 2014

By using low-cost ferrite magnets in an innovative flux-focusing design, NovaTorque motors deliver the superior efficiency of rare-earth permanent magnet motors at a price that is competitive with induction motors in a power range of 2hp to 10hp

Fremont, CA — NovaTorque, Inc. (, a Fremont CA based producer of ultra efficient, cost-effective, electronically commutated permanent magnet motors, will introduce new higher 7.5hp and 10hp horsepower models of its PremiumPlus+™ motors at the AHR Expo, January 21-23, 2014 at Javits Center, New York City, NY. NovaTorque will be exhibiting in booth 7182. 

“NovaTorque’s new 7.5hp and 10hp versions, driven by variable frequency drives, boast motor-only rated point efficiency of over 94 percent, a full 3 point advantage over NEMA Premium induction motors. That advantage grows under partial load, as is the case in variable speed fan applications, with typical efficiency improvements ranging from 5% to 15%. In a high duty cycle 10hp fan application in an average cost-of-power area, annual energy cost savings can exceed $300”, says Scott Johnson, NovaTorque’s Vice President of Sales. “The advantage is even more dramatic when compared to the current installed base of induction motors, where efficiency improvements of 20 percent or more are achievable,” continues Johnson.

NovaTorque Electronically Commutated Permanent Magnet motors reduce motor losses (wasted energy) by 30% to 50%. In typical variable speed fan applications that translates into a 5% to 15% energy savings when compared to NEMA Premium induction motors – and much greater savings when compared with the current installed base. Importantly, NovaTorque motors have been designed to compete on a first cost basis with induction motors, providing a rapid payback on the modest price premium.

Importantly, due to its unique patented flux-focusing stator and rotor hub geometry, the NovaTorque motor produces this performance with an all-ferrite (versus rare earth) magnet design. 

“The cost of rare earth (neodymium) magnet material, the basis of most conventional permanent magnet motors, has risen erratically over the last several years. Further, supply of rare earth magnets is increasingly uncertain. The ability to use ferrite magnets allows NovaTorque to price its motors comparable to induction motors. This means OEMs and HVAC systems builders can now economically deliver superior permanent magnet motor efficiency with modest first cost impact and a rapid payback,” explains Jaffer Hussain, NovaTorque’s Vice President of Marketing and Product Management.

NovaTorque PremiumPlus+™ motors are packaged in standard NEMA frame sizes and mounting dimensions for easy substitution of AC induction motors. NovaTorque PremiumPlus+™ motors are compatible with readily available variable frequency drives (VFDs) from most leading manufacturers, including ABB, Yukawa, Mitsubishi, Siemens, Fuji, Hitachi, Toshiba, Delta, Danfoss, Schneider, Vacon and others. 

Based in Fremont, CA, NovaTorque is a producer of electronically commutated permanent magnet electric motors. The Company is dedicated to delivering the superior energy efficiency of permanent magnet motors at price points more comparable to the common AC induction motor. NovaTorque accomplishes this through an innovative, flux-focusing, design that allows for the use of ferrite rather than rare-earth magnets. The Company is an active member of the Air Movement and Control Association (AMCA) and National Electrical Manufacturers Association (NEMA).

For more information visit, call 510-933-2700, or email
Print | 
Email |  Comment   Share  
Contacts: View detailed contact information.


Post a comment about this story

(your e-mail address will not be posted)
Comment title:
To submit comment, enter the security code shown below and press 'Post Comment'.

 See related product stories
More .....
 See more product news in:
Mechanical Power Transmission
 More New Product News from this company:
ECPM Motors offer power ratings up to 10 hp.
ECPM Motors maximize efficiency in variable-speed applications.
Brushless PM Motors retain efficiency in variable speed applications.
More ....
| Featured Manufacturing Jobs
 Other News from this company:
Comefri USA to Offer NovaTorque PremiumPlus+(TM) Motors as an Ultra High Efficiency Alternative to Induction Motors
NovaTorque's Gen2.0 PremiumPlus+(TM) Motors Named a 2012 Design News "Golden Mousetrap" Finalist
CES Group, LLC to Offer NovaTorque PremiumPlus+(TM) Motors in Its FANWALL TECHNOLOGY® Systems
NovaTorque Gen2.0 PremiumPlus+(TM) Motors Named a Winner of the 50th Annual R&D 100 Awards
NovaTorque Accomodates Company Growth with Move to Larger Headquarter Facility
More ....
 Tools for you
Watch Company 
View Company Profile
Company web site
More news from this company
E-mail this story to a friend
Save Story
Search for suppliers of
NEMA Frame Motors
Permanent Magnet Motors
Commutator Type Motors
Join the forum discussion at:
Tools of the Trade

Home  |  My ThomasNet News®  |  Industry Market Trends®  |  Submit Release  |  Advertise  |  Contact News  |  About Us
Brought to you by        Browse ThomasNet Directory

Copyright © 2014 Thomas Publishing Company. All Rights Reserved.
Terms of Use - Privacy Policy

Error close

Please enter a valid email address