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B2B eCommerce SaaS fosters global licensing, subscriptions.

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September 15, 2010 - Used for global software and subscription sales, e-commerce SaaS platform leverages fully open API architecture that provides flexibility needed to create, deploy, and manage products, prices, and promotions in real-time. Self-administration capabilities help clients adapt to online buying patterns, and rules engine facilitates complex logic required for business-to-business sales. Additionally, platform supports global transactions with local languages and payment methods.

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Original Press release

Rainmaker Systems, Inc.
900 East Hamilton Ave.
Campbell, CA, 95008
USA



Rainmaker Announces Next Generation B2B E-commerce SaaS Platform for Global Software License and Subscriptions Sales


CAMPBELL, Calif. -- Rainmaker Systems, Inc. (NASDAQ:RMKR), a leading global provider of e-commerce solutions and telesales services that grow revenue for clients and their channel partners, today announced the general availability of its next generation e-commerce SaaS platform.

Rainmaker's e-commerce platform for global software and subscription sales offers world-class features that provide its customers a significant competitive advantage, including:

-- Complete flexibility based on a fully open API architecture
-- Intuitive self-administration allows clients to quickly adapt to online buying patterns
-- Sophisticated rules engine facilitates complex logic required for business-to-business sales
-- Support for global transactions in local languages and payment methods
-- Native on-demand (SaaS) platform allows rapid implementation and deployment

Rainmaker's CEO Michael Silton said, "For more than a decade our e-commerce expertise has helped leading companies generate maximum revenue through the online sales of subscriptions and renewals. Our newly released capabilities to sell digital goods, including software downloads with full licensing support globally, are a key part of solidifying our leadership position as the premier e-commerce platform for B2B sales. We are very pleased to provide our clients the advanced technology required to quickly and easily deploy a global e-commerce solution that will enable them to service their business customers' needs and significantly grow revenue."

This next generation platform is already in use by leading brands on a global basis, and the superior user experience has recently propelled a major software client to an over 20% year-over-year revenue increase over their previous vendor's implementation. This improved ease-of-use has enabled significant growth in average order size while simultaneously driving more pure-web orders - dramatically reducing handling costs and improving ROI for Rainmaker clients.

The client-facing self-administration capabilities of the Rainmaker SaaS platform and the robust open API architecture provide the flexibility needed to create, deploy and manage products, prices and promotions in real-time, allowing clients to quickly adapt to customer buying trends and maximize revenue.

Selected features of the Rainmaker SaaS e-commerce platform include:

Open API architecture facilitates limitless integration options
-- Easily integrate into existing web infrastructure, mobile applications and back office processes
-- Hundreds of independent API calls permit granular control over integration points
-- Create custom workflows to fit your customers' unique buying habits

Complete global e-commerce platform allows rapid deployment to worldwide markets

-- Support for 41 global currencies with multiple local payment types
-- Sixteen languages and growing
-- Export compliance
-- Global sales tax automation

Sophisticated business-to-business e-commerce solution
-- Handles complex product configurations and volume options
-- Banded pricing and other pricing structures
-- Purchase order and wire transfer payment methods
-- Flexible reporting capabilities provide insight into web, rep and channel partner performance

E-commerce model supports software licensing and digital goods distribution

-- Multiple secure file delivery methods
-- Support for wide range of digital file types and sizes, including multi-gigabyte
-- Restrict downloads through IP address counts, overall download attempts, and/or expiration periods
-- Sophisticated rules processing engine
-- Export compliance

Read more online at www.rainmakersystems.com.

About Rainmaker

Rainmaker Systems, Inc. is a leading global provider of e-commerce solutions and telesales services that drive more revenue for clients and their channel partners. Rainmaker provides subscription and service contract renewals, robust e-commerce solutions, lead development, training sales, and call center services. Rainmaker provides these services on a consistent, global basis supporting multiple currencies and language capabilities. For more information, visit www.rmkr.com or call 800-631-1545.

NOTE: Rainmaker Systems, the Rainmaker logo, and Sunset Direct are registered with the U.S. Patent and Trademark Office. All other service marks or trademarks are the property of their respective owners.

CONTACT: Steve Valenzuela, Chief Financial Officer of Rainmaker Systems, Inc., +1-408-340-2560, steve@rmkr.com; or Investor Relations, Todd Kehrli or Jim Byers, both of MKR Group, Inc., +1-323-468-2300, rmkr@mkr-group.com, for Rainmaker Systems, Inc.
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