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Software facilitates detailed document development.


August 25, 2009 - Featuring multifunctional report writer with UI that facilitates use, MarkMagic 7 Enterprise offers functionality for adding bar codes, forms, reports, and RFID technology without programming. PrintTransformer add-on helps develop dynamically formatted print jobs without writing of any code, while MarkMagic OnDemand add-on creates Web-based portal that lets users securely sign on; search for; and display, print, or e-mail invoices, statements, purchase orders, or other forms.

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CYBRA Announces Major New MarkMagic Release


New MarkMagic 7 Enterprise Gains Report Writing, Conditional Printing with Dynamic Formatting, and Web Output for Unparalleled Document Design, Management, and Print Processing.

Yonkers, NY August 17, 2009 - CYBRA Corporation (OTC BB: CYRP.OB), the developer of award-winning MarkMagic(TM) Bar Code Labels, RFID Tags, and Electronic Forms Software and EdgeMagic® Integrated RFID Control Software for IBM System i, has announced the availability of MarkMagic 7 Enterprise, an all-new version of the popular software used by thousands of customers worldwide. The culmination of years of innovative software engineering, new MarkMagic 7 Enterprise is a total document development solution with features and capabilities not found in any other product on the market. MarkMagic 7 replaces multiple software packages with one cost-effective, integrated offering to help customers add bar code, forms, reports, and RFID technology without programming. There are three major new enhancements in MarkMagic 7 Enterprise:
  • FormComposer Report Writing
  • PrintTransformer Conditional Printing with Dynamic Formatting
  • OnDemand Web Document Serving

    MarkMagic FormComposer Combines Report Writing Power with MarkMagic Ease of Use

    MarkMagic 7 FormComposer is a full-featured report writer with an amazingly simple to use interface. Customers are now able to produce all kinds of reports containing headers and repeating detail lines, lookup fields from any number of associated files, overflow handling, calculated fields and special functions - in minutes and without any programming. MarkMagic FormComposer is a Report Program Generator with the programming part performed under the covers by MarkMagic. No technical skills are required to produce virtually all types of sophisticated multipage forms and reports.

    MarkMagic has had the ability to format existing reports for a number of years. Earlier versions of MarkMagic let customers "map" to existing spooled report files to create electronic, plain paper laser forms. Now, FormComposer gives MarkMagic 7 Enterprise customers the ability to create full blown forms and reports from scratch, without the need for a programmer. According to Harold Brand, CYBRA's CEO: "FormComposer can be addictive, especially when programming resources are scarce."

    MarkMagic PrintTransformer Adds True Conditional Printing: IF's, AND's, and No Buts

    New Add-On Option MarkMagic PrintTransformer gives users the power to develop sophisticated, dynamically formatted print jobs without writing a line of code. MarkMagic PrintTransformer lets users specify conditions and rules based on document information. At run time, MarkMagic PrintTransformer automatically processes these conditions and rules and dynamically formats fields, changes print instructions, and even bursts print jobs to print each record with its own set of instructions. This new option lets users print fields based on user defined conditions such as printing negative values in red, or hiding a box field if a carrier class of service does not require a box field to print. Text, Bar Code, Line, Box, Graphic, Text Block and even RFID field attributes can be defined to conditionally print based on variable data or job attributes. According to Brand, "MarkMagic PrintTransformer eliminates the need to maintain dozens of format variations to handle different scenarios, as was required in previous versions of MarkMagic. Now all the user needs to do is create one multi-purpose format and MarkMagic will modify the display, attributes and even position of text fields, bar code type, logos, lines and boxes - all controlled by the contents of the document."

    Here are just a few examples of the unlimited ways that MarkMagic PrintTransformer makes sophisticated document effortless:

  • Change Field Color based on data, in any field, in real time.
  • Change Bar Code Type based on carrier, or customer, on a record by record basis.
  • Use a different check design. If the Amount is greater than $5,000 and two hand signatures are required, PrintTransformer magically makes the second signature line appear.
  • Select Printer PrintTransformer can be instructed to choose the destination printer depending on the contents of the Branch Office Number database field, or to route the job to a specific printer based on the time of day, or user, or a limitless number of criteria.
  • Dynamically Change Fields depending upon label or document contents, such as a customer balance greater than zero, and the user wishes to print a reminder message, or to automatically print a holiday message if the Date is between Thanksgiving and New Year's Day.
  • Burst Print Jobs and use a different format for subsequent pages of a document. Now you can print header information on one page, and subsequent pages are all detail.

    MarkMagic OnDemand Lets Customers Download the Forms They Need, When They Need Them

    New Add-On Option MarkMagic OnDemand creates a web based portal that allows customers to securely sign on (using a userid and secure password) and search for and display, print or e-mail invoices, statements, purchase orders, or other MarkMagic Forms. When customers can search for, and optionally print, all types of documents by themselves, customer service representatives can spend their time on more productive, revenue positive activities.

    MarkMagic OnDemand offers:

  • Self Service. MarkMagic OnDemand allows customers to interactively select record(s) for printing on any local printer from anywhere in the world.
  • Real Time Information. Customers are "served" a dynamically created PDF file over the Internet/Intranet/Extranet.
  • Data Source Flexibility. MarkMagic OnDemand can use file data from any system and any database including DB2, Oracle, SQL Server, and MYSQL.

    In addition to the new features listed above, MarkMagic 7 Enterprise includes a number of additional enhancements and fixes detailed in the MarkMagic Version History located at: http://www.cybra.com/version-history.html

    According to Sheldon Reich, CYBRA V.P. of Solutions, CYBRA has scheduled a series of webcasts to demonstrate MarkMagic 7 Enterprise and the new Add-on Options. The first webcast is this Wednesday, August 19 from 11:30 a.m. to 12:30 p.m. EST. Registration information is located here: https://www1.gotomeeting.com/register/799050656

    About CYBRA

    CYBRA Corporation is a world leader in bar code and RFID technology for IBM midrange systems. An IBM Business Partner and Motorola/Symbol Partner, CYBRA is represented by a network of value added resellers throughout the United States and has international sales and support offices.

    MarkMagic(TM) Bar Code Labels, RFID Tags and Forms Software is used by thousands of AS/400 and System i customers worldwide, and has been selected as the bar code print engine of such leading System i software developers as Manhattan Associates(TM), Infor(TM) and VAI(TM).

    CYBRA's latest product, EdgeMagic® is the only integrated RFID control solution for the IBM System i. EdgeMagic helps customers build any type of RFID system, from compyling with the full range of RFID mandates as well as closed loop asset management RFID applications.

    CYBRA Corporation is located at One Executive Boulevard, Yonkers, NY 10701. Product information is available toll free at 1-800-CYBRA-88. CYBRA's web site is located at www.cybra.com. To request information via e-mail, write to: info@cybra.com

    Company Information:
    Name: Cybra Corp.
    Address: 1 Executive Blvd.
    City: Yonkers
    State: NY
    ZIP: 10701
    Country: USA
    Phone: 914-963-2900
    FAX: 914-963-6699
    http://www.cybra.com



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