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eCommerce Software targets retail sector.
October 16, 2008 -
Combining web design and product presentation with integrated multi-channel fulfillment processes, MotiveShop enables retailers to maximize ecommerce revenues by being able to present visually dynamic, content-rich product information to customers. Program includes product datafeeds for all leading affiliate networks and price comparison sites. With 3D imagery, zoom capable product pictures, and video, software helps customers understand products and make informed purchasing decisions.
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eCommerce Software from Motive Helps Retailers to Drive Bricks & Clicks Revenues
KENDALL, England, October 8/--
- `MotiveShop' eCommerce Software Combines Innovative Web Design and Product presentation With Tightly Integrated Multi-Channel Fulfilment Processes
Software development company, Motive Technology, has announced a new release of `MotiveShop', its ecommerce software solution for the retail sector - http://www.motiveshop.com . MotiveShop enables retailers to maximise ecommerce revenues by being able to present visually dynamic, content-rich product information to customers, whilst also extending sales reach and increasing conversion values.
With each month bringing ever more dire figures from the high street, the potential rewards on offer for the successful multi-channel retail strategy are compelling. However, many retailers are now discovering, if ecommerce is to become a significant revenue stream, fulfilment processes must be integrated across channels and extend to after sales.
Andy Derrick, managing director of Motive Technology, explains, "Those multi-channel retailers still relying on disjointed systems for high street and online sales channels are suffering increasingly untenable costs, significant stock and price inaccuracy and are unable to deliver key customer services - such as reserve online and collect in store. With our MotiveShop ecommerce software solution, retailers now have the opportunity to integrate on and offline sales by driving online purchasers into stores to collect their goods, thus providing another opportunity to sell. It therefore becomes crucial to ensure consistency of message across all channels in terms of product information, availability, price, product delivery and returns."
Derrick continues, "MotiveShop allows retailers to satisfy the diversification of customer needs and provide a seamless service experience. By combining innovative web design and product presentation with excellent fulfilment processes, we can help multi-channel retailers to increase their basket value, improve sales of relevant, high value accessories and feed products to much larger audiences."
Derrick concludes, "Multi-channel retailers are now putting their online sales channel centre stage, as high street sales continue to fall. However, to achieve substantial sales growth and the best customer experience, retailers must ensure effective multi-channel integration. From the use of digital marketing for customer acquisition to cross and up-selling techniques boosting average customer value, the multi-channel strategy requires that the retailer can adapt in real-time to market conditions, and therefore it is critical that its ecommerce software platform can support this."
`MotiveShop' ecommerce software - key features:
- Customisation: innovative design services are tailored to the client's marketplace to engage customers and convert sales. Flexible architecture also allows for easy integration of bespoke functionality.
- Extended Sales Reach: product datafeeds for all leading affiliate networks and price comparison sites are built-in.
- Increased Conversion Values: up-selling via cross promotion of similar products to encourage purchase of the `next model up', plus automatic suggestion of relevant accessories all combines to create a greater average basket value.
- Multi Brand: multiple sites can be managed through one administration system - each brand with its own pricing, availability, offers, promotions and data feeds.
- Flexible Product Catalogue: allows products to appear in multiple categories across a website, all the places customers would expect to find them, and also enables integrated promotional opportunities that can be added to the main navigation structure.
- Rich Product Data: 3D imagery, zoom capable product pictures and video help customers understand products and make informed purchasing decisions.
- Scalability & Platform: proven reliability and a robust architecture built around Microsoft asp.net and SQL Server 2005, MotiveShop can scale to service the largest multi-channel/multi-brand enterprise. Failover and redundancy can be built in with the exact configuration being tailored to suit various websites' needs.
About Motive
Motive is a web and software development company whose mission is to combine industry experience and technical innovation to create business futures online. Through its product suite and bespoke services it aims to translate technology into growth and real world success for its customers and their businesses.
Motive's approach is to utilise the latest developments in web and software development to empower the UK's most forward thinking brands to capitalise on the ecommerce environment, streamline services through bespoke applications and utilise mobile communication such as SMS. Motive has been awarded Microsoft Gold Certified Partner status, demonstrating its high level of expertise with Microsoft technologies.
The experienced and knowledgeable staff at Motive form the North West's largest software development house - one company offering an extensive range of web and software development products: Consultation and Systems Analysis; Web Design & Software Development; Systems Integration; Resilient Hosting; Support and Maintenance.
Motive works with a wide range of clients across a number of industries including Retail, Hotels, Travel and Tourism and Local Authorities, as well as a number of partners who demonstrate excellence in their fields of operation.
Contacts:
Public Relations:
itpr
Clare Granville
INTL
Phone: +44 (0)1932-57-88-0
 E-mail this person
Company Information:
Name: Motive
Address: Beck House
City: Kendal
ZIP: LA9 7RL
Country: United Kingdom
Phone: +44 (0) 1539 734900
FAX: +44 (0) 1539 740128
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