May 12, 2008 -
Informatica On Demand (IOD) Data Loader Service provides bi-directional integration offering that lets Salesforce administrators automate integration processes such as synchronizing account information with other applications, creating back office orders from closed opportunities, and loading leads. In addition to eliminating manual coding efforts, Web-based solution provides direct access to relational databases and can transform data through drag-and-drop interface.
Informatica Introduces on Demand Data Loader Service for Salesforce
Bi-directional on demand integration service delivers operational efficiencies through automation
LONDON, May 7 -- Dreamforce Europe -- Informatica Corporation (NASDAQ:INFA), the leading independent provider of data integration software, today announced the Informatica On Demand (IOD) Data Loader Service for Salesforce, the newest addition to its Software as a Service (SaaS) offerings. The IOD Data Loader Service is a bi-directional integration offering that allows Salesforce administrators to automate many Salesforce integration processes such as synchronizing account information with other applications, creating back office orders from closed opportunities, and loading leads. In addition to eliminating manual coding efforts, the IOD Data Loader is entirely web-based, and removes the need for on-premise software or hardware appliances. The announcement was made today at Dreamforce Europe salesforce.com's User and Developer Conference.
"Salesforce.com has demonstrated that a multi-tenant SaaS delivery model provides lower complexity and better economics," said Clarence So, Chief Marketing Officer, salesforce.com. "With the addition of Informatica's On Demand Data Loader for Salesforce to their suite of enterprise data integration tools, salesforce.com customers will have yet another valuable tool to extend the power of on demand throughout their enterprises."
Increased Operational Efficiencies
This new offering is simple and easy-to-use, allowing customers to increase their operational efficiencies by automating many time consuming and error prone integration tasks. The IOD Data Loader extends the capabilities of salesforce.com's Dataloader by:
-- Adding an intuitive web based integration wizard
-- Automating the scheduling of integration jobs
-- Providing direct access to relational databases
-- Transforming data through a drag and drop web interface
-- Importing and exporting Salesforce Dataloader maps
"If you currently use the Salesforce Dataloader, you will love Informatica's On Demand Service," said Gary Fusco, Senior Director of Marketing at Workplace Answers. "We used to rely on our developers to integrate Salesforce with data from our local databases, and every time we added a custom data field in Salesforce, we would need IT to edit their queries. Informatica On Demand Data Loader places back-ups of our mission-critical Salesforce data under our control. IT was skeptical at first when we first brought them the idea of an On Demand Data Loader, but the Informatica brand helped convince them that this was something we could count on."
"Salesforce.com and the software-as-a-service delivery model have helped us to design low-cost, easy to use integration tools that any administrator can use," said Ron Papas, senior vice president and general manager, Informatica On Demand. "Because the Informatica On Demand Data Loader utilizes Informatica's vast experience in the data integration space and is architected from the ground up for SaaS delivery, customers can rapidly deploy it into a very stable and scalable 'set and forget' production environment."
Pricing and Availability
The Informatica On Demand Data Loader will be generally available in June 2008 on salesforce.com's AppExchange. The pre-release of the service is available now at http://www.informaticaondemand.com/. Customers who register and actively participate in the pre-release program are eligible for a one-year subscription of the generally available version at no cost. For more information on other Informatica On Demand services including Informatica Data Replication Service and Informatica Data Quality Assessment Service for Salesforce please visit http://www.informaticaondemand.com/.
Force.com Platform and the AppExchange
Force.com (http://www.force.com/) reinvents the traditional development, deployment and distribution of any business application with platform-as-a-service. Developers, customers and partners can use Force.com to easily create a new generation of on-demand applications and deploy them worldwide as a service. Force.com allows applications to be easily shared, exchanged and installed with a few simple clicks via salesforce.com's AppExchange marketplace, enabling all the innovation that Force.com unleashes to be easily distributed to the entire on-demand community.
The AppExchange economy continues to expand, with thousands of customers installing applications via the AppExchange. Customers of all sizes can quickly and easily extend Salesforce with additional on-demand business applications available on the AppExchange, found at http://www.salesforce.com/appexchange/.
About Informatica
Informatica Corporation (NASDAQ:INFA) is the leading independent provider of data integration software and services. With Informatica, organizations can gain greater business value by integrating all their information assets from across the enterprise. More than 3,000 companies worldwide rely on Informatica to reduce the cost and expedite the time to address data integration needs of varying complexity and scale. For more information, call +1 650 385 5000 (1 800 653 9871 in the U.S.), or visit http://www.informatica.com/.
Note: Informatica, Informatica On Demand Data Replication Service for Salesforce, Informatica On Demand Data Quality Assessment Service for Salesforce and Informatica On Demand Data Loader Service for Salesforce are trademarks or registered trademarks of Informatica Corporation in the United States and in jurisdictions throughout the world. All other company and product names may be trade names or trademarks of their respective owners.
CONTACT: Deborah Wiltshire of Informatica Corporation, +1-650-385-5360, mobile, +1-650-862-8186, dwiltshire@informatica.com; or Donna Lyon of Text 100, +1-415-593-8478, mobile, +1-650-248-1587, informatica@text100.com, for Informatica Corporation
Contacts:
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Donna Lyon
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Phone: 415-593-8478 E-mail this person
General Information:
Deborah Wiltshire
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Phone: 650-385-5360 E-mail this person Company Information: Name: Informatica Corp. Address: 2100 Seaport Blvd. City: Redwood City State: CA ZIP: 94063 Country: USA Phone: 650-385-5000 FAX: 650-385-5500 http://www.informatica.com
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