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Archive News Story
(Products mentioned in this Archive News Story may or may not be available from the manufacturer.)


Portable Navigation Devices offer voice-guided directions.


May 22, 2007 - Portable Navigator LN730, LN735, and LN740 are equipped with 3.5 or 4 in. touchscreen LCD, depending on model, and loaded with maps and points-of-interest for United States and Canada. While LN740 and LN735 offer users turn-by-turn voice guidance with street name announcements, LN740 also provides access to real-time traffic information service. Model LN730 offers 2D or 3D map options, and all models offer viewing capabilities for day and night driving.


Related categories:   Transportation Industry Products


Archive Press Release
(Products mentioned in this Archive Press Release may or may not be available from the manufacturer.)


Release date: April 23, 2007


LG Electronics Launches Three New Portable Navigators


LG Brings Car Navigation Expertise to U.S. Consumers for First Time

ENGLEWOOD CLIFFS, N.J., April 23 -- Leveraging insights from its global telematics, GPS navigation and automotive entertainment systems businesses, LG Electronics has launched its new Portable Navigator line in the United States.

Previewed in January at the 2007 International CES(R), LG's new Portable Navigator line -- models LN730, LN735 and LN740 -- is available for purchase at Circuit City stores and other leading electronics retailers across the United States. With LG's Portable Navigator line, consumers now have the convenience of GPS navigation in a highly portable, pocketable format equipped for both the United States and Canada.

"The portable navigation market is moving rapidly, with a growth in unit sales of over 250 percent industrywide in the U.S. last year. LG is strategically positioned to manufacture and deliver this innovative technology to U.S. consumers," said Allan Jason, vice president of Consumer Electronics Marketing, LG Electronics USA, Inc. "LG's 25 plus years of experience serving consumer needs in both the OEM and aftermarket automotive electronics industry provide a solid foundation for our U.S. portable navigation launch."

CONVENIENCE, FLEXIBILITY, PIN-POINT ACCURACY

LG's Portable Navigator line offers customers slim, easy-to-use devices featuring brilliant touch-screen LCDs ranging in size from 3.5- to 4-inches, turn-by-turn voice guidance, super-slim cases for enhanced portability, and millions of points-of-interest across the United States and Canada.

The LN740 and LN735 offer users turn-by-turn voice guidance with street name announcements ("Turn left on Main Street"), while the LN740 model provides access to a real-time traffic information service available in 50 North American cities with a 90-day free trial included.

With a focus on great design, intuitive use and highly accurate performance, LG's slim and compact design allows simple installation and a touch-screen menu featuring user-friendly text and large icons. Key features include:

-- Large and brilliant 3.5- or 4-inch displays for easy-to-read menus and maps

-- Super slim and compact design for convenient portability between multiple family vehicles

-- Simply designed, graphical user interface to help users customize personal settings

-- Equipped with Sirf Star III for rapid and accurate map positioning

-- With driver safety in mind, clear turn-by-turn voice guidance allows users to keep their eyes on the road while navigating

-- Pre-loaded maps covering the United States and Canada, so drivers will always find their destination whether on a cross-country road trip or just a journey across town

-- Millions of points-of-interest such as restaurants, hotels and dozens more categories that make the driver a neighborhood expert throughout the United States and Canada

THREE MODELS NOW AVAILABLE FOR U.S. CONSUMERS

Topping the new lineup is the LG LN740 with a bright 4-inch display and slim design that provide a brilliant and easy-to-read map display while maintaining a high level of portability for simple transport among multiple family vehicles. Its brilliant display also automatically changes from "day mode" to "night mode" for clear visual recognition in any lighting condition. With its turn-by-turn text-to-speech voice guidance, its highly accurate pre-loaded USA and Canada map with millions of POIs, access to traffic data service via a supplied RDS-TMC antenna as well as photo and music file playback, navigation, information and entertainment are more accessible than ever.

Model LN735 features a 3.5-inch display with millions of POIs and pre-loaded maps of the United States and Canada. Turn-by-turn text-to-speech voice guidance and a choice of 2D or 3D map formats in either day or night modes make safe and easy driving a snap. In addition to music and photo playback capabilities, the unit includes a high-power speaker output and up to four hours of battery life, a perfect choice for family excursions or business trips.

Rounding out the line is the new LN730, which features a 3.5-inch display and comes pre-loaded with a map of the United States and Canada as well as 1.7 million POIs. In addition to music and photo playback capabilities, the unit includes 2D or 3D map options, day and night screen modes, high-power speaker output and up to a four-hour battery life.

An ample supply of sturdy accessories for the home and car is provided with each model, including a suction-mount cradle perfect for holding the unit to the windshield as well as a "dash disc" for convenient mounting to most dashboards, a soft carrying pouch, a car power adaptor as well as a home power adapter, making the products conveniently transportable from home-to-vehicle or from one car to another. An additional replacement accessory kit and future map upgrades will soon also be available for purchase from LG.

The LG LN740, LN735 and LN730 Portable Navigators are available with estimated retail prices of $449.95, $349.95 and $299.95, respectively.

Updated information about the product line is available from LG at http://www.lgusa.com/navigation

ABOUT LG ELECTRONICS USA, INC.

LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a $48.5-billion (2006 consolidated worldwide revenues) global force in consumer electronics, home appliances and mobile communications. In the United States, LG Electronics sells a wide range of digital appliances, digital display and digital media products, and mobile phones under LG's "Life's Good" marketing theme. For more information, please visit http://www.lgusa.com/.

CONTACT: John I. Taylor, +1-847-941-8181, jtaylor@lge.com, or Clara Chang, +1-201-816-4280, clarachang@lge.com, both of LG Electronics USA, Inc., or Greg Dawson, +1-312-397-6028, greg.dawson@ogilvypr.com, for LG Electronics USA, Inc.


Contacts:

Marketing:
Clara Chang
USA
Phone: 201-816-4280
Send email  E-mail this person

Public Relations:
Greg Dawson
USA
Phone: 312-397-6028
Send email  E-mail this person

General Information:
John I. Taylor
USA
Phone: 847-941-8181
Send email  E-mail this person

Company Information:
Name: LG Electronics USA, Inc.
Address: 1000 Sylvan Ave.
City: Englewood Cliffs
State: NJ
ZIP: 07632
Country: USA
Phone: 201-816-2000
FAX: 201-816-0636
http://www.lgis.co.kr



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