Online Service matches advertising with video content.
YuMe Networks
Redwood City, CA 94065
Mar 21, 2007
YuMe utilizes video sensor technology(TM) to locate online video content, and then categorizes it into customizable channels like auto, finance, entertainment, and family friendly. Advertisers can select video channels that most closely match brands, products, and messaging in their advertising, and YuMe attaches advertising to selected content for delivery to any device, whether downloaded or streamed. Immediate reporting on campaigns is also provided.