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Universum Awards 2012 Honour TMHE's Employer Branding Efforts

Toyota Material Handling U.S.A., Inc. - Irvine, CA

Original Press Release

Universum Awards 2012 Honour TMHE's Employer Branding Efforts

Press release date: March 20, 2012

Toyota Material Handling Europe is Employer Branding Company of the Year in Sweden Toyota Material Handling Europe (TMHE) is awarded by Universum for offering diversified international career opportunities. Nominated alongside Danske Bank, PostNord and Finansinspektionen, TMHE was chosen as 'Employer Branding Company of the Year' on 13th March at the Universum Awards 2012 in Stockholm. TMHE has started collaboration with Universum, a global specialist in employer branding, in order to reinforce and enhance its employment strategy. Universum interviewed TMHE staff members coming from a variety of departments and backgrounds and presented them in media such as Dagens Industri, Svenska Dagbladet and Campus. TMHE now receives this award for its excellent efforts in employer branding. TMHE has launched this project and quickly achieved very strong results. TMHE selected the right employees for the interview and succeeded in showing the variety of opportunities for young people in the company. The company has also highlighted in an exciting way its international opportunities and the importance of hiring female engineers. (Source: Universum) TMHE has been emphasising employer branding since 2010. In a highly competitive material handling market, this is essential to the company's business development. "In the international Toyota Family, each employee's personal advancement is supported, respected and constantly encouraged. Our employees can express their ideas and evolve to their full potential. I strongly believe that creating the right environment and possibilities for our people is the best way to a growing business and a healthy working environment," says Matthias Fischer, President of Toyota Material Handling Europe. TMHE's culture is built on the Toyota Way, a set of five guiding principles: Challenge, Kaizen (Continuous improvement), Genchi Genbutsu (Going to the source), Respect and Teamwork. These are the pillars on which the company has built its reputation along the years and which all employees, existing and future, are invited to integrate and sustain. Universum has offices in 12 locations worldwide, including Stockholm, Philadelphia, London and Shanghai.


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