Pro Mach raises profile at EXPO PACK Guadalajara.
Press Release Summary:
January 21, 2013 - Pro Mach family of companies has structured a custom partnership package with PMMI at EXPO PACK Guadalajara, debuting Feb. 27–March 1 at EXPO Guadalajara. Pro Mach’s sponsorship package includes the following: co-branded EXPO PACK Guadalajara/Pro Mach e-mail promotions to encourage prospects to register, attend, and visit Pro Mach’s booth at EXPO PACK Guadalajara; full-page ad in the Show Directory; and adding Pro Mach logo to several brand marketing opportunities.
Original Press Release
Pro Mach Raises Profile at EXPO PACK Guadalajara
Press release date: January 17, 2013
“Pro Mach is a long-time exhibitor at the PACK EXPO and EXPO PACK shows, and understands the connection between marketing your presence and having a successful show,” says Jim Pittas, vice president, trade shows, for PACK EXPO and EXPO PACK owner and producer PMMI.
John Eklund, vice president, Marketing, Pro Mach, notes the company’s custom sponsorship package at PACK EXPO International 2012 made a difference in its show results.
“We had 15 divisions at PACK EXPO this fall, and thanks to the marketing plan we crafted with PACK EXPO show management, it was one of the best shows we’ve had,” Eklund says. “I’m looking forward to Guadalajara.”
Pro Mach’s sponsorship package includes the following:
• Co-branded EXPO PACK Guadalajara/Pro Mach e-mail promotions to encourage prospects to register and attend and visit Pro Mach’s booth at EXPO PACK Guadalajara.
• Full-page ad in the Show Directory
• Adding the Pro Mach logo to several brand marketing opportunities to create more awareness of Pro Mach among EXPO PACK Guadalajara attendees.
EXPO PACK Guadalajara 2013 is the first edition of PACK EXPO’s biennial trade show in the heart of the state of Jalisco. Jalisco is among Mexico’s largest regions for manufacturing, known for producing electronics, food and beverage, clothing, tequila and more.
Eklund adds EXPO PACK Guadalajara is an important component in the Pro Mach marketing strategy.
“Each of our divisions has a distinct identity and specific core competencies,” he says. “Elevating our presence at EXPO PACK Guadalajara will give us the opportunity to communicate those messages to a greater number of Mexican manufacturers.”
EXPO PACK Guadalajara debuts Feb. 27–March 1, 2013 at Expo Guadalajara in Guadalajara, Jalisco, Mexico. To register or learn more about the show, visit www.expopack.com.mx. To exhibit, contact Laura Thompson, director of international trade shows, PMMI: 703.243.8555 x3217.
PMMI is a trade association of more than 600 member companies that manufacture packaging, processing and related converting machinery in the United States, Canada or Mexico; machinery components and packaging containers and materials. PMMI’s vision is to be the leading global resource for the packaging and processing supply chain, and its mission is to improve and promote members' abilities to meet the needs of their customers.
PMMI organizes the PACK EXPO trade shows: PACK EXPO International, PACK EXPO Las Vegas, EXPO PACK México, and EXPO PACK Guadalajara ,connecting participants in the packaging and processing supply chain with their customers around the world. Coming Up: EXPO PACK Guadalajara at Expo Guadalajara, February 27 - March 1; EXPO PACK México 2013 at Centro Banamex, Mexico City, June 18-21.
Learn more about PMMI and the PACK EXPO trade shows at PMMI.org and Packexpo.com.