Pro Mach Extends PACK EXPO 2012 Reach via sponsorship package.

Press Release Summary:



Pro Mach is using custom sponsorship package to maximize reach and power of PACK EXPO International 2012, which will take place in Chicago, IL from October 28–31. With 1,800 exhibitors and 1.1 million net square feet, this event is expected to draw 46,000 attendees. Pro Mach has over one dozen divisions exhibiting, each with its own distinct identity. Among high-visibility tactics of custom package, Pro Mach divisions Federal and Fowler are 2 co-sponsors of Beverage Cooler lounge.



Original Press Release:



Pro Mach Plugs in to the Power of PACK EXPO



Package includes Federal Fowler sponsorships of The Beverage Cooler Lounge



Reston, Va.  PMMI, owner and producer of PACK EXPO International 2012 (McCormick Place, Chicago; Oct. 28-31), is pleased to announce the Pro Mach family of companies is using a custom sponsorship package to maximize the reach and power of PACK EXPO.



With 1,800 exhibitors and 1.1 million net square feet, PMMI expects 46,000 attendees at PACK EXPO International 2012, which has been sold out of exhibit space since July. But according to Jack Aguero, VP Business Development & Marketing, Pro Mach, that figure is only a benefit if the exhibitor’s messages get the right attendees.



“PACK EXPO consistently delivers extremely high-quality attendees, real decision makers,” says Jack Aguero, VP of Business Development & Marketing, Pro Mach. “But especially in a show of this size and scope, our success as exhibitors lies in how effectively we reach them. In other words, how well we market our presence makes all the difference to the return on our PACK EXPO investment.”



Pro Mach has more than a dozen divisions exhibiting, each with its distinct identity:



•Â  Allpax (Booth #3910) •Â  Matrix (Booth #853)

•Â  Axon (Booth #3919) •Â  Orion (Booth #4019)

•Â  Brenton & Currie by Brenton (Booth #4013) •Â  Ossid (Booth #3913)

•Â  Edson (Booth #760) •Â  Rennco (Booth #4016)

•Â  Federal (Booth #1878) •Â  Roberts PolyPro (Booth #3916)

•Â  Fowler (Booth #3906) •Â  Shuttleworth (Booth #4010)

•Â  ID Technology (Booth #4021) •Â  Wexxar/BEL & IPak (Booth #4006)

•Â  Labeling Systems (Booth #3921)



Among the many high-visibility tactics of the custom package, Pro Mach divisions Federal & Fowler are two of the co-sponsors of the Beverage Cooler lounge.



“With this many Pro Mach divisions on site, striking a successful balance between communicating distinct brand messages and an overall corporate brand is critical,” Aguero says, “Our PACK EXPO sponsorship package allows us to reach these high-quality customers and optimize the time and resources that go into exhibiting.”



“Pro Mach is a long-time supporter of PACK EXPO and PMMI, and understands the importance of marketing their presence at the show — before and during the event. We’re more than happy to help them achieve their goals,” says Jim Pittas, vice president, Trade Shows, PMMI. “Convening packagers, processors and their supply chain partners for the end purpose of helping them all succeed, is the cornerstone of PMMI’s Strategic Vision.”



For more information about sponsorship packages at PACK EXPO, contact the PMMI Show Department:expo@pmmi.org or 703.243.8555.



About PMMI

PMMI is a trade association of more than 600 member companies that manufacture packaging, processing and related converting machinery in the United States, Canada or Mexico; machinery components and packaging containers and materials. PMMI’s vision is to be the leading global resource for the packaging and processing supply chain, and its mission is to improve and promote members' abilities to meet the needs of their customers.



PMMI organizes the PACK EXPO trade shows: PACK EXPO International, PACK EXPO Las Vegas, EXPO PACK México, and EXPO PACK Guadalajara,connecting participants in the packaging and processing supply chain with their customers around the world. Coming Up: PACK EXPO International at McCormick Place in Chicago, Oct. 28–31, 2012; EXPO PACK Guadalajara at Expo Guadalajara, February 27 - March 1; EXPO PACK México 2013 at Centro Banamex, Mexico City, June 18-21.



Learn more about PMMI and the PACK EXPO trade shows at PMMI.org and Packexpo.com.



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