Printek Expands Printek Direct Online Store
February 5, 2009, Benton Harbor, MI USA - Printek, Inc., a leading provider of innovative and reliable business printing solutions, announced the expansion of the Printek Direct online store. Previously Printek Direct offered accessories, parts, and remanufactured dot matrix printers. Printek Direct now includes the complete line of NEW Printek tank-tough, high-speed dot matrix printers. The Printek online store is located at www.printekdirect.com.
Printek retains its business model of fulfilling demand for products through its many Printek resellers and channel partners. Printek will continue to refer end-users to purchase from their resellers. The singular goal of expanding Printek Direct is to increase online visibility of Printek products.
For 30 years, Printek has been a global leader of innovative industrial strength dot matrix printers. Their strong popularity is due to the reliable, high-speed design and the rugged metal chassis construction. "Many competitors appear to be leaving this important technology - Tally/Genicom recently filing bankruptcy is a prime example. Printek will continue to set the industry standard for customers who need rugged, high-speed dot matrix printers. Printek continues to be a stable and reliable supplier for this technology, and will be for years to come, and our expansion of the Printek Direct site reflects that" says Printek's VP of Sales and Marketing, Doug Von Koenig.
Printek offers FREE 30-dayTest Drives on all Printek printers, both high-speed dot matrix printers and ruggedized mobile. The Printek Test Drive program has a success rate of over 95%; more than 95% of the Test Drive users became Printek customers. "I would like to extend a personal invitation to all Tally/Genicom customers to test drive our high-speed Printek dot matrix printers. I'm convinced that once you test drive us you too will become a very satisfied long term Printek customer", stated Von Koenig. "Our dot matrix printers already include a Genicom emulation to help make the switch to Printek easier", he added.
In conjunction with the expansion of the Printek Direct site, Printek has launched a $200 Trade- Up Program. The program offers $200 rebates on new Printek dot matrix printers, when trading in a competitive brand dot matrix printer including Tally/Genicom, IBM, OKI Data, Lexmark and more. Call 1.800.368.4636 for more information on a FREE 30-day Test Drive, or the $200 Trade-Up Program.
To learn more about Printek dot matrix printers, please visit www.printek.com, call 269-925-3200 or email sales@printek.com.
About Printek
For 30 years, Printek has been a global leader of innovative business printing solutions; both ruggedized mobile printers and high-speed dot matrix printers. Top companies trust their business printing needs to Printek, confirming the rugged reliability of Printek printers and the ability to meet specific customer requirements. All Printek printers are designed to withstand challenging work environments, and are backed by unparalleled support and comprehensive warranties. PrintekMobile, Printek's line of direct thermal mobile printers, offers a full line of receipt and label printers for 2, 3, and 4-inch applications. PrintekMobile printers are designed for use in field service, route accounting, public safety, healthcare, manufacturing, construction, transportation, retail, warehousing, and distribution applications. High-speed, industrial grade, multi-track, dot matrix printers are built for years of reliable use in mission-critical applications that require up to 9-part forms.
All Printek printers contain popular emulations for easy, true, drop-in replacement in your applications. Printek is the printer company you can trust. Call 1.800.368.4636 to learn how to order a FREE 30-day Test Drive Printek Printer. Visit the www.printek.com to learn more about PrintekMobile and Printek Dot Matrix Printers.
Contact:
Cori Hatheway,
Marketing Manager, Printek, Inc.
Telephone: 269-925-3200, ext. 257
Email: chatheway@printek.com
www.printek.com
www.printekmobile.com
