PEER Chain Launches New and Improved Website to Better Serve the Growing Food, Agricultural, and Construction Industries


ThomasNet Web Solutions link manufacturer of industrial chains with new prospects and distribution partners worldwide

Waukegan, IL-February 11, 2010-PEER Chain Company, a manufacturer of industrial chains and attachments, has launched a new website from ThomasNet to make it easier for prospective customers and distribution partners in growing industries to learn about the company, and find the products that they need.

PEER Chain's products span a range of applications, from heavy series drive chains on farm equipment to oil rigs; from the smallest micro-chip processing conveyor to a hydroelectric dam project. For more than 40 years, the company has provided ANSI and ISO compliant chains for the agricultural machinery, food, citrus, lumber, sugar, construction equipment, and sewage treatment industries.

PEER Chain sought a better way to penetrate growing markets such as food and agriculture, while increasing its custom business and expanding its distributor network. The new website incorporates tools to help engineers in these industries to find PEER Chain online easily and better navigate through its offerings. The website, built on ThomasNet's Navigator platform technology, serves as an extension of PEER Chain's sales team, anticipating and answering prospects' questions, and leading them to purchase. Visitors to the site are able to:

o Browse through PEER Chain's complete catalog of products, searching by part numbers or categories such as Roller Chain, Agricultural Chain, Engineering Chain, Problem Solver Chain, and Specialty Chain. They can also search for products in nine industry categories, from Lumber/Wood to Citrus.

o Evaluate products by key attributes such as plate height and roller diameter.

o Compare up to five similar products on one page.

o Access and download specification sheets as PDFs and brochures, and view and enlarge product images.

o Access additional engineering information-from a roller chain length chart that converts pitches to feet, to a sheet on how temperatures affect chain applications.

o Start an order by completing and submitting a Request for Quote (RFQ).

"The content on our new site is exposing new prospects to our company and will enable us to more deeply penetrate our core markets," said Laurence Spungen, CEO, PEER Chain. "In the first month we went online, we were amazed at how quickly we were showing up in product searches by the prospects we're best positioned to serve."

About PEER Chain

Founded in 1971, PEER Chain is a leading worldwide manufacturer of ANSI & ISO compliant chains and attachments in various shapes and sizes, such as standard and double-pitch roller; nickel plated, nickel and zinc plated, and stainless steel roller chains; roller chains with attachments; leaf chains; specialty chains such as poultry, self lubricating, sidebow and non-standard chains and hollow pin chains; agricultural chains and attachments; table top chains; engineering chains and attachments; welded steel chains; wide series drag chains; lumber chains and attachments; and rooftop transfer chains. The foundation of the company is based upon the idea that the path to success is combining unmatched quality with unrivaled service at a competitive price. For more information, see www.peerchain.com.

About ThomasNetSM

ThomasNet (www.ThomasNet.com) is the leading online destination connecting industrial sellers and buyers worldwide. Buyers from Fortune 500 companies, the government, the military and more depend on ThomasNet to search for and purchase the products and services they need. ThomasNet provides access to over 607,000 industrial companies, indexed by 67,000 product and service categories.

ThomasNet offers proprietary web-based technology to help industrial businesses increase sales, expand into new markets and improve efficiencies-ultimately succeeding in today's online environment. The company has more than a century of experience in the industrial market, and conducts ongoing research on buyers' and sellers' needs. ThomasNet has helped thousands of clients improve their sites and generate new sales revenues with its Navigator Platform-which includes online catalogs, CAD drawings, e-commerce capabilities, content syndication, tracking/analytics, and more.

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