Northwire Teams with Phoenix Rep Sales to Serve Customers in South America and Mexico


OSCEOLA, Wis.-Northwire Technical Cable, an innovative solutions provider in the marketing, design and manufacture of technical and retractile cables and cable assemblies, has teamed with Phoenix Rep Sales, a manufacturer's representative. Phoenix Rep Sales will service Northwire's customers in South America and Mexico.

"We are pleased to be working with a customer-driven manufacturer's representative organization that has a strong business development record of penetrating new markets and expanding existing business in Mexico and South America, and that will complement Northwire's customer-centric focus. The professionals at Phoenix will enable Northwire to better serve the growing demand for our technical and retractile cables and cable assemblies from life science, energy, industrial and government market segments in this rapid growth region," says Mike Conger, president of Northwire, Inc.

Phoenix Rep Sales, founded in 1996, is the largest manufacturer's rep of electronic components in Latin America. The company specializes in business development with tier one OEM customers in medical, energy, industrial, automotive, government, consumer products and white goods markets.

Northwire leads the industry in fast turnaround, with delivery of bulk cable and retractile cable from design to ship in as few as five days with no minimum order length or quantity requirements. Stock cable is shipped the same day as it is ordered.

For information about Northwire or to place an order, contact 1.800.468.1516 or +1 715.294.2121 or visit www.northwire.com. Northwire's CAGE Code is 7V821.

Northwire offers free design and prototyping services to facilitate customers' pursuit of innovative solutions. Specialized staff members help customers navigate complex national and international standards, agency compliance, environmental regulations and electrical, ergonomic and aesthetic requirements.

Northwire, a woman-owned company, is ISO 9001:2008 certified and is engaged in professional company-wide certifications in Six Sigma®, Lean, Project Management and American Society of Quality. The company's quality control laboratory is a certified testing facility for CSA under ISO 17025. This laboratory subjects the company's cable products to tests that surpass real-world conditions, including the extremes of bending, flexing, flame, impact, crush, oil and temperature resistance. Northwire also maintains various UL, CSA, IEEE and MSHA approvals and works closely with suppliers to offer RoHS- and REACH-compliant materials.

Northwire, Inc., headquartered in Osceola, Wis., is an industry leader in the marketing, design and manufacture of technical and retractile cables and assemblies for diverse applications in energy, life sciences, government, industrial, machine vision, lighting, underwater and more. Northwire has manufacturing facilities in Wisconsin and New Mexico, USA. Northwire is a member of the NDIA (National Defense Industrial Association), NCMA (National Contract Management Association), EMerge Alliance, AWEA (American Wind Energy Association), RIA (Robotics Industries Association), AIA (Automated Imaging Association), Fieldbus Foundation, ODVA (Open DeviceNet Vendor Association), PTO (Profibus Trade Organization), MCAA (Measurement Control and Automation Association), EMVA (European Machine Vision Association), CMES (Chinese Mechanical Engineering Society) and WAI (Wire Association International), among others.

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