New Product Line Specialist Joins Easi-Set® Industries
MIDLAND , Va. - Easi-Set® Industries announces the addition of a new senior staff member.
Peter Mokhiber comes to Easi-Set® from Composite Materials Technology, a leading utility and lighting pole company he co-founded. He has more than 25 years of sales, sales management, product marketing and business development experience.
According to Easi-Set® Industries' Managing Director Moffette Tharpe, this is the first time the company has hired a staff member to assist licensees with direct sales. "We are expanding our business model to provide individual focus on each product line," explains Tharpe. "Peter's role with Easi-Set® is to focus on developing and expanding our building market with a special emphasis on restrooms."
Tharpe says Easi-Set® Industries is the only company in the industry that offers product licenses not tied to its own internal product development. "Our true mission is to help existing precasters diversify their businesses using proven proprietary products," said Tharpe. He emphasizes that it is much more efficient for product developers to outsource packaging and licensing of proprietary products to Easi-Set® rather than do it themselves, since Easi-Set® has an established and proven process in place to accomplish this type of task.
For more information on all Easi-Set® transportable precast buildings, J-J Hooks® highway barrier connection system, SLENDERWALL® Architectural Cladding System or licensing opportunities please contact Easi-Set® by calling (800) 547-4045, emailing info@easiset.com or visiting www.easiset.com
