New Markal Website Finds the Right Marker, Fast!


Rebuilt for the Global Marketplace with Innovative "Find A Marker" Online Search Tool

ELK GROVE VILLAGE, IL - Markal, a global force in industrial marking, has unveiled a new, innovative, multi-lingual website featuring the industry's first "Find a Marker" online search tool. This intuitive tool streamlines the marker search allowing customers to quickly select the high-performing marking tools they need from among the hundreds of industrial marking products Markal offers. Built to serve Markal's expanding international customer base, Markal.com is available in English, French, Spanish, German and Italian, plus other languages by using Google Translate.

The "Find A Marker" search engine finds the correct marker for the job in less than a minute. First, click the "Find a Marker" button on the site's home page to begin a search. Then, select the industry or surface that requires an industrial marking tool. After answering a few simple questions to narrow the search, "Find A Marker" identifies the most appropriate Markal product choices for the user to select for the job.

Additionally, for the first time, LA-CO Industries Europe's full line of Markal product offerings can be found on Markal's new international website. Created with the European marketplace in mind, Markal's "Find A Marker" button enables trade professionals to match the right marker with the unique industrial marking needs of the steel industry, ship building, metal production, fabrication and welding, automotive assembly and quality control, building construction, lumber/timber processing, and many more industries across Europe.

"We make the right marking tool for any job and now provide an easy, efficient solution that helps our worldwide customers identify the ideal industrial marker quickly," said Benjamin Kleiman, International Marketing Manager at Markal. "We dedicated months and nearly 80
years of marking knowledge to one simple goal. We've made it easy for any customer
in any industry, anywhere in the world, to find their markers fast. We understand how our customers think, so our 'Find A Marker' search engine has been tailored to their thought process."

Other new features of markal.com include an improved and updated product database. It is easy to navigate, and provides enhanced specs, product images and more, presented in a reader-friendly "one page per product" format. MSDS sheets, product literature and related items are also easily accessible and downloadable.

LA-CO Industries, Inc. is a diversified manufacturer of the Markal brand of high-performance industrial marking products, the LA-CO brand of plumbing chemicals and supplies, and the All-Weather brand of livestock marking products.

Based in Elk Grove Village, Illinois, LA-CO Industries manufactures more than 2,000 products for the plumbing, HVAC, industrial, agricultural, lumber, welding and other industries. Today, these products are sold around the world through a network of 6,500 distributors in the U.S. and more than 60 countries globally. For seven decades, one overriding ideal has shaped the face of family-owned LA-CO and its extensive product offering: listening to the needs of the customer.

For media inquiries and information on Markal.com from within the European Union, please contact Géraldine Salesse (gsalesse@eu.laco.com) or send inquires to info@eu.laco.com. For media inquiries and information within North America or other European countries, contact Samantha Cary (scary@msinet.com) or LA-CO Industries, Inc. (847) 956-7600 or customer_service@laco.com).

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