New Global Marcom Director at DEK
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In a move designed to consolidate and develop the strength of its international brand across key strategic markets, DEK has announced the appointment of Karen Moore-Watts to the position of Global Marcom Director.
In her new role effective from this month, Moore-Watts will apply her proven marketing and communications expertise to maintain and develop DEK's dominant market share in many strategic market sectors. Joining the industry leader from her role at Universal Instruments Corp., Moore-Watts will now oversee DEK's global brand development and the wide array of marketing and communications activity this covers - both internal and external.
More specifically, Moore-Watts will build on the strength of DEK's leading-edge technologies to devise and implement promotional initiatives in conjunction with DEK teams and their external resources. Moore-Watts will report directly to DEK CEO John Hartner, who commented: "I am delighted to welcome Karen to the position of Global Marcom Director at DEK. I am confident that her unique blend of industry experience and strategic expertise will prove extremely valuable as we continue to strengthen our technology leadership around the world."
Moore-Watts is a highly skilled and experienced addition to DEK's global leadership team, having proven her extensive ability in her previous role at Universal. Having been based in both Asia and the Americas with Universal, Moore-Watts now returns to the UK to assume her new post at DEK.
About DEK
DEK is a global provider of advanced pre-placement manufacturing solutions and innovative deposition technologies for a wide range of electronic materials. For more information, visit DEK at www.dek.com.
Company Contact
Karen-Moore Watts
DEK
Tel. +44 1305 760760
Email: kmoore-watts@dek.com
Internet: www.dek.com
Press Contact
Debbie Gomez
Protean Marketing
Tel: +44 1189 759880
Email: debbie.gomez@protean.co.uk
Internet: www.protean.co.uk
