NETGEAR® Takes Channel Commitment to the Next Level With Launch of Enhanced Reseller Program Designed to Help VARs in North America Increase Profitability and Accelerate Business Growth
Two-Tier PowerShift Partner Program Provides Exclusive Benefits Including Dedicated Technical Support, Up-Front Discounts, and Access to Sales and Marketing Resources to Reward Reseller Commitment
SANTA CLARA, Calif., March 26 / -- NETGEAR, Inc. (NASDAQ:NTGR), a worldwide provider of technologically advanced, branded networking products, today announced the launch of its new enhanced PowerShift Partner Program, providing new features and benefits to help its VAR and reseller partners in North America increase profitability and grow their businesses through a commitment to the sale of NETGEAR's innovative, easy-to-use, affordable business class networking solutions for small- and medium-sized businesses.
The enhanced PowerShift Partner Program, which now has two distinct program levels, provides an easy and convenient platform for increased engagement between the reseller and NETGEAR. To reward reseller partners for their commitment to NETGEAR, the new Gold and Platinum levels of the PowerShift Partner program provide a host of exclusive benefits and rewards including direct access to 24x7 U.S.-based device level technical support, advanced network configuration support, access to a variety of sales and marketing resources, up-front discounts with no minimum order requirements, risk-free evaluation units, and a deal registration program.
"The new and improved PowerShift Partner Program is proof of NETGEAR's steadfast commitment and dedication to the SMB business and the channel," explained Debbie Williams, Chief Marketing Officer at NETGEAR. "From a hardware standpoint, our reseller partners need to be able to provide customers with a complete line of networking solutions that offers ease-of-use, value, reliability, and business-class functionality. However, for the resellers to build a successful and profitable business, they need to be backed by a strong channel program that delivers pre- and post-sales support and, of course, helps them to maximize profits. The PowerShift Partner Program, combined with our market-leading, innovative, business-class ProSafe product family, will make it easier than ever to sell NETGEAR products and will help our reseller partners to accelerate the growth of their businesses and maximize their profits."
About the NETGEAR PowerShift Partner Program
NETGEAR's PowerShift Partner Program Gold and Platinum partners receive a variety of benefits, sales and marketing, and pre/post sales support to help increase profitability and make NETGEAR products among the easiest to sell in the industry. All PowerShift Partner Program members receive the following benefits:
oReseller Benefits
oImproved discount structure with greater upfront discounts with
no minimum order requirements;
oVolume incentive rebates;
oGovernment and education discounts;
oDeal registration program;
oAccess to mail-in rebates and other promotions.
oSupport
oDirect access to US based 24 x 7 device level technical support;
oRisk-free product evaluation.
oSales and Marketing
oListed on "where to buy" on NETGEAR Website;
oMarketing and sales toolkits;
oWelcome kit;
oGo-to-market toolkit.
oPre/Post Sales
oNetwork design and topology diagram;
oAccess to online and advanced return material authorization
(RMA);
oNotification of product changes.
The Platinum Partner level is the highest membership level in the PowerShift Partner Program and is offered by invitation only. Platinum Partners consistently demonstrate their commitment to NETGEAR and receive the highest level of engagement and recognition. Platinum Partners receive additional premium benefits including:
oHigher upfront discounts based upon volume commitments;
oDedicated account manager;
oDirect access to advanced network configuration support;
oDirect access to pre-sales sales engineer support;
oMarket development funds;
oPremier posting in vertical section of "where to buy" on the NETGEAR
Website;
oJoint sales support;
oAdvanced product roadmap review.
About NETGEAR, Inc.
NETGEAR (NASDAQ:NTGR) designs technologically advanced, branded networking products that address the specific needs of small and medium business and home users. The Company's product offerings enable users to share Internet access, peripherals, files, digital multimedia content and applications among multiple personal computers and other Internet-enabled devices. NETGEAR is headquartered in Santa Clara, Calif. For more information, visit the company's Web site at www.netgear.com/ or call (408) 907-8000.
© 2007 NETGEAR, Inc. NETGEAR®, the NETGEAR Logo, and ProSafe are trademarks or registered trademarks of NETGEAR, Inc. in the United States and/or other countries. Other brand and product names are trademarks or registered trademarks of their respective holders. Information is subject to change without notice. All rights reserved. Actual data throughput will vary from maximum signal rates stipulated. Network conditions and environmental factors, including volume of network traffic, building materials and construction, and network overhead, lower actual data throughput.
(Logo: http://www.newscom.com/cgi-bin/prnh/20030730/NETGEARLOGO)
Source: NETGEAR, Inc.
CONTACT:Doug Hagan of NETGEAR, Inc., +1-408-907-8053, doug.hagan@netgear.com; or Ken Hagihara of Integrity Public Relations,
+1-949-768-4423, ext. 101, ken@integritypr.net, for NETGEAR, Inc.
Web site: www.netgear.com/
