MSC Industrial Direct Co., Inc. Launches First Ever Accupro Metalworking Products Catalog


Melville, New York. (December 30, 2008). The Accupro® brand of high performance metalworking products has been exclusive to MSC Industrial Supply Co. (MSC) for over 10 years. During that time, the product line has grown dramatically and today represents 10,000 products, all of which are marketed in the MSC Big Book®. Given the strong growth and success of Accupro, a new stand-alone, 100-page catalog has recently been developed and launched.

When asked to discuss the new catalog and Accupro product line, Erik Gershwind, Senior Vice President of Marketing & Product Management, commented, "The Accupro product line represents high performance metal cutting and tool holding products at a very competitive price. Accupro was created to provide our customers with a combination of productivity savings as well as product cost savings when compared with many nationally branded products. The product line has been very popular with customers and we have continually expanded the offering year after year, as demand has grown. We reached a point this year where Accupro warranted its own catalog. With a stand-alone catalog, we were able to add a number of features such as technical specifications, machining guidelines, training tips, product conversion guides. The addition of this information is all designed to make it easier for customers to find the right products for their specific needs."

To request a copy of the Accupro catalog, call MSC at 800-645-7270. The catalog can also be viewed online at www.mscdirect.com.

About MSC Industrial Direct Co., Inc.

MSC Industrial Direct Co., Inc. is one of the premier distributors of Metalworking and Maintenance, Repair and Operation ("MRO") supplies to industrial customers throughout the United States. MSC distributes in excess of 550,000 industrial products from approximately 3,000 suppliers to approximately 371,000 customers. In-stock availability is approximately 99%, with next day, standard ground delivery anywhere in the industrial United States. MSC reaches its customers through a combination of approximately 30 million direct-mail catalogs and CD-ROMs, 97 branch sales offices, 875 sales people, the Internet and associations with some of the world's most prominent B2B e-commerce portals. For more information about MSC Industrial Direct Co., Inc., call 800-645-7270 or visit www.mscdirect.com.

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