Milwaukee's RCB Awards Expands Operation with Acquisition of Brookfield Awards


Milwaukee-based RCB Awards, a custom awards, trophy and recognition program provider, recently announced the acquisition of Brookfield Awards. The announcement follows the retirement of Brookfield Awards proprietor. Brookfield Awards has been in business nearly forty years. RCB will retain all Brookfield Awards employees, phone numbers and plans to convert currently underutilized warehouse space at their 6,500 square-foot Capital Drive facility to accommodate for increased production.

RCB Awards works with companies and individuals to create programs and products that recognize achievement. The purchase of Brookfield Awards will add an additional 30% to RCB's existing customer base, which includes business and retail clients such as M&I Bank, Aurora Healthcare, GE Healthcare and Badger Meter. According to the Awards and Recognition Association (ARA), nearly 20% of retail operations left the industry in 2009.

"Contrary to industry trends, our awards business has continued to meet our growth projections during this time of economic decline," said Curt Denevan manager of sales for RCB Awards. "The wonderful customer base that Brookfield Awards build over the years is a perfect fit for RCB Awards," continued Denevan. "We look forward to another great year in 2011."

In addition to greater production capacity, RCB offers heightened engraving and etching technology along with administrative, delivery and shipping capabilities. Working with clients to implement diverse recognition programs, RCB provides a variety of award product categories from one-of-a-kind crystal awards to donor recognition plaques, logo apparel and custom corporate jewelry pieces.

ABOUT RCB AWARDS

Since 1990, RCB Awards has worked with companies and individuals to create programs and products that celebrate, promote, and recognize special moments in people's lives. RCB Awards is a women-owned business that understands the needs of the Minority Business Enterprise. The company specializes in corporate award programs that recognize sales achievement, retirement, length of service and safety. RCB is located at 8000 W. Capital Drive, Milwaukee, WI. Call 414-479-9100 or toll-free 800-929-9110. www.rcbawards.com

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