Laird Technologies to Attend ESC Silicon Valley 2011 Trade Show


Company to Display Entire Product Portfolio of Telematics and Wireless M2M Solutions

St. Louis, Missouri, USA - Laird Technologies, Inc., a global leader in the design and supply of customized performance-critical components and systems for advanced electronics and wireless products, today announced it will be attending the ESC Silicon Valley 2011 trade show. The trade show will be held at the McEnery Convention Center in San Jose, California, May 2-5, 2011. Laird Technologies can be found at booth #2433.

Laird Technologies will display its complete line of wireless embedded modules, antennas, and M2M devices that benefit the medical and industrial, asset and fleet management, smart antenna, telematics and EPOS market segments. Along with the product display, the team is going to conduct several product demonstrations, including how apt-X® audio codec technology optimizes sound quality in its Bluetooth® BTM510/511 and BTM520/521 wireless stereo audio modules. There will also be a preview of two new products; the Laird Technologies proprietary LT1110 high-speed 900 MHz radio module and the Laird Technologies Bluetooth BTM44X radio module that supports the Bluetooth Health Device Profile.

"ESC Silicon Valley presents Laird Technologies with an excellent opportunity to interface directly with design engineers from many different markets for the goal of solving product communication issues," said Sean Dycus, Laird Technologies Channel Manager, Telematics & Wireless M2M. "By participating in ESC Silicon Valley, Laird Technologies is able to validate its commitment to providing the widest range of high-performance wireless modules to the wireless industry as a whole."

ESC Silicon Valley 2011 is the industry's leading embedded systems event that brings together the largest community of designers, technologists, business leaders and suppliers all in one place. The show features numerous presenters and exhibitors, and presents attendees with a venue in which to explore a comprehensive range of hardware and software solutions.

Laird Technologies is active in the wireless M2M market, offering the widest range of high-performance wireless modules utilizing proprietary technology, as well as integrated antennas and electronic components. The company's broad selection of M2M products provides solutions for the automotive, telematics, healthcare, EPOS, retail, finance, and security, as well as asset management markets. To learn more about embedded technology from industry-leading technical experts in person, visit the Laird Technologies booth.

About Laird Technologies, Inc.

Laird Technologies designs and manufactures customized, performance-critical products for wireless and other advanced electronics applications.

The company is a global market leader in the design and supply of electromagnetic interference (EMI) shielding, thermal management products, specialty metal products, signal integrity components, and antenna solutions, as well as radio frequency (RF) modules and wireless remote controls and systems.

Custom products are supplied to all sectors of the electronics industry including the handset, telecommunications, data transfer and information technology, automotive, aerospace, defense, consumer, medical, mining, railroad and industrial markets.

Laird Technologies, a unit of Laird PLC, employs over 12,000 employees in more than 48 facilities located in 16 countries.

Contact Information

For additional information, visit www.lairdtech.com or contact us at:

Americas: +1-800-492-2320

Europe: +44-1628-858-940

Hong Kong: +852-2268-6567 x026

Email: WirelessInfo@lairdtech.com

Translations

Translated versions of this press release are available in Simplified and Traditional Chinese, Japanese, Korean, and German languages.

Editorial Contact:

Jannette Avila

Marketing Manager

Tel: 636-898-6215

jannette.avila@lairdtech.com

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