Kimberly-Clark Professional Drives Home Sustainability Message
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ROSWELL, Ga. (September 1, 2010) - Kimberly-Clark Professional is not only incorporating its "Reduce Today, Respect Tomorrow" sustainability message into every aspect of its operations, it is taking it to the streets.
Hybrid vehicles emblazoned with the Reduce Today, Respect Tomorrow logo and the message "It's good to recycle. It's time to reduce." can be seen on roads and highways throughout the United States and Canada.
Driven by members of the Kimberly-Clark Professional sales force, the vehicles serve a dual purpose - transporting products and samples to customers and spreading the word about the Kimberly-Clark Professional bigger-picture approach to environmental sustainability. And the Toyota Highlander Hybrids, with their improved fuel economy, are symbolic of Kimberly-Clark Professional's focus on source reduction. They are currently being used in San Francisco; Baltimore; Gig Harbor, Wash.; Quincy, Mass.; Toronto; and Vancouver, British Columbia.
"This is another way for us to communicate our sustainability message to as many people as possible, while providing our sales reps with a vehicle that is large enough to carry their supplies, yet more fuel-efficient than the vehicles they typically drive," said Kevin McVeigh, associate marketing director, Sustainability North America for Kimberly-Clark Professional.
Reduce Today, Respect Tomorrow represents Kimberly-Clark Professional's focus on reducing the use of natural resources throughout the life cycle of its products. This big-picture approach helps the company design products to eliminate waste from the start. And products created with source-reduction in mind are designed in such a way that users actually consume less, either through improved performance, more reliable dispensing methods, or both. If less is consumed in the first place, it often means there is less packaging waste, which further reduces the amount of waste to recycle, or send to landfill.
Kimberly-Clark Professional is one of the largest manufacturers of washroom products in the world, serving commercial institutional facilities such as office buildings, hotels, schools, healthcare facilities, manufacturing plants and other public buildings.
For more information about Kimberly-Clark Professional, its products and its sustainability program, visit http://www.kcpreducetoday.com/us.
About Kimberly-Clark Professional
Kimberly-Clark Professional is an indispensable business partner, delivering leading-edge health, hygiene and productivity solutions that provide tangible value every day, everywhere. Kimberly-Clark Professional is also committed to reducing environmental impact at every stage in a product's life cycle with its Reduce Today, Respect Tomorrow program. Known for innovative, quality solutions for away-from-home washrooms, "clean" and "industrial" manufacturing environments, and DIY settings, the global brands of Kimberly-Clark Professional include Kleenex, Scott, Kimcare, WypAll, KleenGuard, and Kimtech. With the acquisition of Jackson Safety, Kimberly-Clark Professional offers an even broader range of PPE and other safety offerings, including welding and work-zone safety products. Located in Roswell, Ga., Kimberly-Clark Professional is one of Kimberly-Clark Corporation's four business segments and can be visited on the web at www.kcprofessional.com.
About Kimberly-Clark
Kimberly-Clark and its well-known global brands are an indispensable part of life for people in more than 150 countries. Every day, 1.3 billion people - nearly a quarter of the world's population - trust K-C brands and the solutions they provide to enhance their health, hygiene and well-being. With brands such as Kleenex, Scott, Huggies, Pull-Ups, Kotex and Depend, Kimberly-Clark holds the No. 1 or No. 2 share positions in more than 80 countries.
