GoWare Co-founder and CTO Jason Thibeault Selected to Speak at Mobile Web Americas 2007 and CTIA Wireless I.T. & Entertainment 2007
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Jason Thibeault to discuss the role of marketing in the mobile world at this fall's major wireless and mobile conferences
GILBERT, Ariz., Oct. 2 - GoWare, Inc. (http://www.goware.biz/), recently named to DigitalLife's Innovator Class of 2007 for its DoMo HomePage personalized mobile Web solution, today announced that its co-founder and CTO, Jason Thibeault, has been selected to speak at Mobile Web Americas 2007 taking place in Orlando today through October 4, and CTIA WIRELESS I.T. & Entertainment 2007 taking place in San Francisco at the Moscone Center, October 23-25.
Today at Mobile Web Americas 2007, Jason will participate in the Mobile Marketing Strategies: What Works and What Doesn't panel. This session will give attendees an overview of how mobile marketing differs from other media. Mobile advertising campaigns, strategies and case studies will be discussed.
At CTIA WIRELESS I.T. & Entertainment 2007 later this month, Jason will participate in the Marketing: The Mobile Channel panel and discuss current issues affecting the technology behind mobile marketing and examine the advancement of new mobile solutions that turn a mobile device into a marketing tool able to connect with anyone, anywhere. Jason will be joined by other leaders from the wireless industry sharing their insights and perspectives, which are driving the enormous growth of the mobile market today and setting the stage for future mobile developments.
"CTIA Wireless and Mobile Web Americas provide excellent platforms to brainstorm the ways and means of bringing the power of PC and Web-based computing, communication and advertising to handheld devices," said Jason. "At both of these events, I will be discussing our strategy of focusing on the end-user experience as the optimum means to deliver mobile advertising rather than focusing on the mobile environment itself."
About Mobile Web Americas Conference and Expo
The Mobile Web Americas Conference and Expo will bring together industry experts from around the world to discuss how to improve and capitalize on the mobile web. The event features 40+ educational sessions in five tracks: Mobile Web 101 Workshop; Design and Development; Retail and Commerce; Information and Entertainment; and Network Strategies. The Mobile Web Americas Conference and Expo is produced by the Black Marlin Multimedia Group based in St. Petersburg, Florida. BMMG has been producing telecom and mobile events for over ten years.
For more information visit http://www.mobilewebexpo.com/.
About CTIA WIRELESS I.T. & Entertainment 2007®
CTIA WIRELESS I.T. & Entertainment 2007 offers a full conference program that examines the globalization of mobile technology, mobile entertainment, social networking, the quadruple play (bundled packages offering wired and wireless phone, television and broadband) and mobile marketing. Information on the CTIA's educational program can be found at http://www.wirelessit.com/info/educational_sessions.cfm.
CTIA WIRELESS I.T. & Entertainment is a one-of-a-kind event that reflects the dual nature of today's wireless data industry-technology that offers both mobile solutions to the enterprise and mobile entertainment to the consumer. This event brings together diverse audience segments to satisfy every mobile data need and respond to the ever-growing market demand for wireless services.
For more news on the 2007 CTIA WIRELESS I.T & Entertainment convention visit http://www.wirelessit.com/.
CTIA-The Wireless Association is the international association for the wireless telecommunications industry, representing carriers, manufacturers and wireless Internet providers. CTIA is also recognized as the premiere producer of two annual technology events representing the complete wireless, mobile and Internet industries. CTIA WIRELESS I.T. & Entertainment takes place in San Francisco October 23-25; CTIA WIRELESS 2008 takes place in Las Vegas April 1-3.
About GoWare
GoWare, Inc. is a software applications company focused on providing solutions that help users stay connected to, and in control of, their Web and PC-based content while on the go. The GoWare DoMo (Do More) Platform is a mobile content delivery and publishing solution that enables content publishers, brand owners, application developers, and service providers the ability to deliver content, extend their brand and realize additional revenues in the mobile environment by focusing on the end-user mobile content experience. To demonstrate the power of the DoMo Platform, GoWare develops consumer applications that its partners can easily integrate and leverage to deliver a complete mobile offering. Its flagship product, DoMo HomePage, lets end-users create a customized, personalized mobile home page for their cell phone. Through a single access point via their mobile Web browser, GoWare has effectively solved many of the issues facing mobile internet usage today by putting the control over the mobile Web experience into the hands of the mobile user.
For more information about GoWare visit http://www.goware.biz/.
Source: GoWare, Inc.
CONTACT: Sarah Kavanagh, Public Relations, +1-650-726-3482, sarah@kavanaghpr.com, for GoWare, Inc.
Web site: http://www.goware.biz/
http://www.mobilewebexpo.com/
http://www.wirelessit.com/info/educational_sessions.cfm
http://www.wirelessit.com/
