Get Serious About Customer Service in Material Handling
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In today's material handling environment, you can't afford to lose one customer.
Dewitt, NY: The Third Quarter 2010 issue of The MHEDA Journal (http://www.TheMhedaJournal.org), the leading online magazine for the forklift, conveyor, storage & handling, and general material handling equipment industries, features an article by Christine Corelli, a speaker, author and president of Christine Corelli & Associates, about the importance of getting serious about customer service.
According to Corelli, "Most customers won't even consider doing business with you unless you have a reputation for great service. Even if you do, there's always room for improvement. Companies that are known for great service are serious about it. They are never satisfied where they are. They are always seeking ways to make their level of service stand out in the minds of their customers and put the "Wow" into their service. A consistently great customer experience is their number one goal."
She goes on to list her seven steps to service excellence, which include: improved internal communication, identifying customer touch points, "wowing" the customer, demonstrating core values, creating guiding principles, setting performance standards and branding your service offerings. "Developing a reputation for service excellence involves a great deal more, but if you take these steps, you can improve the level of service you provide and show that you are serious about it," Corelli writes. "Then develop an obsession to deliver to your best performance with every customer every day."
For more details or to read the full article, visit the Third Quarter 2010 issue of The MHEDA Journal. The Third Quarter issue is the first to be showcased on a newly launched, redesigned website at www.TheMhedaJournal.org. The new look allows for more frequent updates and better reader interaction. The MHEDA Journal is published quarterly, in January, April, July and October. For more information, contact Chris Powers, editor of The MHEDA Journal, (315) 445-2347, e-mail: chris@datakey.org.
About MHEDA
Founded in 1954, the Material Handling Equipment Distributors Association (MHEDA) is the premier source for manufacturing knowledge, education and networking. Through its member journals (www.TheMhedaJournal.org), e-magazines, newsletters and industry wiki (www.wikimheda.org), MHEDA connects the manufacturers of storage and handling, lift trucks and conveyor equipment and distribution leaders for the purpose of delivering optimal solutions to the users of those products. MHEDA publications are the industry's voice for all matters related to the latest technology and the most up-to-date processes spanning the movement and storage of all materials. A 501(c)3 organization, MHEDA members span all of North America.
