Equipment Manufacturing Publication Group Selects Public Relations Person of the Year


PICA recognizes Jean Hiller of Two Rivers Marketing in Des Moines, Iowa

Publications in Construction and Agriculture (PICA), a subgroup of the Association of Equipment Manufacturers (AEM), has named Jean Hiller of Two Rivers Marketing in Des Moines, Iowa as its Public Relations Person of the Year.

Senior editors at PICA publications choose the Public Relations Person of the Year as an outstanding example of "best practices" in media relations. The criteria the group uses to rank nominees include reliability, accuracy, quality of information provided, trustworthiness, integrity and level of experience about their company, products and industry.

PICA recognized Hiller at AEM's annual Marketing Council Seminar, held in mid-May in Portland, Oregon.

In related action at the seminar, the PICA editors also publicly recognized Johnny Campos of Caterpillar Inc., as he moved from media relations work to the North American Commercial Division (NACD) solutions marketing sector.

PICA is one of AEM's product-specific working groups. It promotes high operating standards among off-road equipment manufacturing industry trade media worldwide and fosters continuing educational and informational exchanges between manufacturers, industry suppliers and trade media. PICA also sponsors the "Measures of Success" marketing awards program, which recognizes excellence in off-road equipment marketing communications.

For more information, contact AEM at 414-272-0943 or online at www.aem.org (See Links and Directories).

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