Elemental LED Welcomes Sustainability Writer Michael Gutman as a Regular Contributor to its LED Lighting Blog


LED lighting innovations and technology plus SF Bay Area sustainability news and progress are focuses on the Elemental LED blog

San Francisco, CA - August 9, 2011 - Elemental LED, a San Francisco Bay Area-based LED lighting company, recently added a second regular contributor to its company blog. Michael Gutman began blogging twice per week at the start of August 2011 for Elemental LED on topics that focus on San Francisco Bay Area green businesses and sustainability news and progress.

"I am thrilled to be blogging about sustainability in the Bay Area for Elemental LED, a company whose environmental values mirror my own," says Gutman. "Partnering with them will get us all closer to getting the word out about how easy and necessary it is to cut down on waste and energy consumption."

Gutman's recent blog topics have included how green energy accreditations have impacted some Bay Area companies, and a green organization profile about The Ecology Center in Berkeley. Upcoming topics include environmental news about San Francisco, Oakland and California job creation.

The addition of Gutman to the Elemental LED blog is part of a company plan to promote the blog and reach a greater audience. "We have been very proud of the quality of content on our blog during the past year, and we believe LED lighting and sustainability are complementary topics our readers will enjoy and engage with us on," says Elemental LED Marketing Manager Charlotte Dick.

Gutman joins Christine Spehar, who has been blogging for Elemental LED three times per week on topics that focus on LED innovations, technology, news and art. With two regular contributors, readers can now enjoy fresh, original content five to six days per week. The addition of Gutman as a regular contributor to the blog expands the breadth of its topics, making it less focused solely on LED lighting and more on sustainable technologies in general.

Spehar has produced over 150 blog posts during the past year on topics ranging from new LED light bulbs and technological innovations at Cree, LED lighting creations at large art and music festivals like Coachella and Burning Man, and large-scale, public LED lighting retrofits in cities like Seattle, NYC and Las Vegas.

"Blogging about LED news, technology and art for Elemental LED has opened me up to a fascinating, fast-paced industry, says Spehar. "It is exciting to learn about how LED lighting is progressing, and I love sharing what I learn with Elemental LED readers."

To learn more about the Elemental LED blog, read recent posts, and search the index of over 400 past posts, please visit www.elementalled.com/leducation/blog.
About Elemental LED

Elemental LED is where style and affordability meet sustainable lighting. Elemental LED offers a wide selection of LED lighting products for home and business owners, including LED strip lights, light bars, puck lights, wall washers, light bulbs, controllers, power supplies and more. Products include color-changing, dimming and waterproof functionality. Elemental LED offers in house engineering and comprehensive customer service and education, from live phone support to online tutorials. LED lighting technology is the safest, hippest, and most energy efficient way to light up the world. Learn more at www.elementalled.com.

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