Avanquest Seals Deal with UK Software Giant GSP
LONDON, May 3/
o UK Consumers to Benefit From Greater Choice and Wider Range of Software Titles Following Recent Acquisitions
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Avanquest Software, a leading developer and publisher of business and consumer software for the global PC market, has today announced that its friendly take over of Emme, one of Europe's leading publishers of interactive multimedia content and owners of GSP in the UK, has been successful. This now makes Avanquest Software a formidable force in the UK's consumer software market and means greater choice for UK consumers.
The completion of this deal comes only months after Avanquest Software announced its take over of California based Nova Development, a worldwide developer and publisher of software products for Windows and Macintosh platforms. Nova Development publishes more than 80 software titles and in
2006 Nova Development posted annual sales of approximately US$32 million and projects more than US$38 million in sales for 2007.
GSP is a leading consumer software publisher in the UK (3rd largest PC
publisher by units(X)) with in excess of GBP9 million in sales generated from
its five core markets including children's, education, reference, utility and
games software. The combination of GSP and Avanquest Software means the
resultant company will dominate several market sectors. Dave Brass, Managing
Director of GSP, will head up the merged businesses.
Dave Brass comments, "For now the message is certainly 'business as
usual'. Bringing two successful businesses together will take time and we
need to ensure that it is done with minimum impact to all those involved
including our channel partners. I can confidently say though that the UK
consumer is going to get a much better deal. The recent acquisitions mean a
far richer, diverse range of software titles will be available; we support
these products with strong, clear packaging, a wide presence both on and off
line to make accessibility easy, swift delivery times and excellent technical
and customer support."
As part of its recent acquisitions, Avanquest Software has announced a
restructuring of its consumer software range to make its product packaging
stronger, improve the purchase facility both on and offline, expedite swifter
delivery and ensure excellent technical and after sales support for UK
consumers. Its comprehensive range is now represented by three main areas
under Avanquest Utility, Avanquest Mobility and Avanquest Productivity.
Avanquest Software is now positioned as one of the top 5
consumer software publishers in the USA(XX). In only a few years, Emme has
been able to take over a leading position in the European market. The
combination of the two companies will enable the group to immediately place
itself among the top 3 software publishers in the United Kingdom, France and
Germany(XX).
