ASC wins 6 awards for its website.
Press Release Summary:
November 19, 2012 - ASC has won 6 awards for its adhesives.org website in 2012 MarCom competition, sponsored by Association for Marketing and Communications Professionals. Over 6,000 entries spanning 7 categories are submitted to MarCom each year. Panel of senior-level marketing and communications professionals serve as judges, reviewing each entry for quality, creativity, and resourcefulness. Winners are chosen if their talent exceeds high standard of excellence and their work serves as benchmark for the industry.
Original Press Release
Adhesives.Org Garners Six Awards for the Adhesive and Sealant Council in Marcom Awards Program
Press release date: November 6, 2012
Bethesda, MD – The Adhesive and Sealant Council (ASC) announces that it has won six awards for its adhesives.org website in the well-respected 2012 MarCom competition, sponsored by the Association for Marketing and Communications Professionals (AMCP).
Adhesvies.org won the following awards:
Platinum– Adhesives.org website in the category of Website/Association
Platinum– ASC TV in the category of Web Video Element/Multi-Media
Gold – ASC TV in the category of Web Video/Educational
Gold – Adhesives.org website in the category of Design (Web)
Gold – Adhesives.org home page in the category of Design (Web)/Website Home Page
Gold – Adhesives.org home page in the category of Specialty Web/Home Page
“ASC is pleased to be recognized for the significant changes made to adhesives.org as we transitioned from a static, one-way information library, to a dynamic, two-way engagement platform that allows for dialogue, education and connections,” notes Matthew E. Croson, ASC’s President. “It took a team of professionals to make this happen. Kudos and thank you go out to ASC’s Web Advisory Board, our technology partner—NonProfitCMS—and our online communications professional, Jessica Carter.”
ASC’s Web Advisory Board Members are:
• Traci Jensen—Vice President, Americas Adhesives –HB Fuller
• Stephanie Laurio –Web Developer—RS Industrial
• Elise Cruel— Market Manager - Industrial Emulsions, Americas —Celanese
• Stacey Wagner—Marketing Communications Administrator—3M Industrial Adhesives & Tapes
• Ernie Ballester—Field Marketing Manager, Americas—Honeywell
• Chris White—Research Chemist—NIST
• Jessica Carter, Online Communications Manager, ASC
Over 6,000 entries spanning seven categories are submitted to MarCom each year—marketing, publications, marketing/promotion, public service/pro bono, creativity and electronic/interactive. A panel of senior-level marketing and communications industry professionals serve as judges, reviewing each entry for “its quality, creativity, and resourcefulness.” Winners are chosen if their talent exceeds “a high standard of excellence and whose work serves as a benchmark for the industry.”
In looking at the winners of this year’s competition, well-known individuals, media houses, and Fortune 500 companies are all represented.
“As an association, ASC’s entries were scored based on design in general, and also design and development of websites within the nonprofit sector,” notes Jessica Carter, ASC’s Online Communications Manager. “ASC’s adhesives.org website was found to be a benchmark of industry excellence, and as a small trade association that had limited resources to redesign the website, we’re incredibly proud to be affiliated with recognized marketing leaders including Lockheed Martin, American Airlines and Bloomberg.”
ASC is currently re-developing its member-oriented website at www.ascouncil.org, transitioning the site to a stronger information exchange and member program access platform.
In 2013, the Council will also focus its energies on creating mobile versions of both adhesives.org and ascouncil.org to allow for user friendly viewing on small screens, like the iphone and android.
“ASC is continuing to innovate as we work to fulfill our vision of becoming the ‘essential center of knowledge and catalyst for growth’ within our industry,” adds Croson. “Standing together with the leading adhesive and sealant suppliers and manufacturers in the world, we are on the path towards meeting this vision. We urge that any company involved in this sector join the Council and be a part of the curiosity and innovation that drives our industry forward.”
The Adhesive and Sealant Council (ASC) is a North American trade association dedicated to representing the adhesive and sealant industry. The Council is comprised of 119 adhesive and sealant manufacturers, raw material and equipment suppliers, distributors and industry consultants, representing more than 75% of the U.S. industry with operations around the world. Offering education, legislative advocacy, professional networking and business growth solutions for its members, the ASC is the center of knowledge and catalyst for industry growth on a global basis for manufacturers, suppliers and end-users. For more information about ASC, visit www.ascouncil.org.
Copyright © 2012 Adhesive & Sealant Council, All rights reserved.