Acme United Names Michael Peterson Vice President of Marketing
FAIRFIELD, Conn.-- Acme United Corporation (AMEX:ACU) announced today that it has named Michael Peterson as Vice President of Marketing. Mr. Peterson will be responsible for all Consumer/Customer Marketing, Product Development and Intellectual Property initiatives. He will focus on accelerating speed to market for global product launches, improving customer and consumer communications including internet and e-commerce initiatives and take on a larger role in strategic planning.
Mr. Peterson originally joined Acme United in March 2003 as Director of Marketing for Office Products and was promoted to Senior Director of Marketing in April 2004. Prior to Acme United, Mr. Peterson's 12 years of progressive marketing experience with leading Consumer Brands includes Unilever, Bayer and Boehringer-Ingelheim.
Brian S. Olschan President and Chief Operating Officer, said, "Michael has demonstrated exceptional leadership in building a world class marketing team. Acme United is creating a consumer focused marketing organization that is committed to growing customer sales through recognized Brands and innovative solutions. Over the past 18 months Acme United has successfully integrated the Clauss Brand acquisition, re-launched it's flagship Westcott ® Brand of home, school and office products and introduced the PhysiciansCare ® Brand of First Aid and Safety products. Today more than ever, customers recognize Acme United as an innovative supplier of leading Brands in all of our channels."
ACME UNITED CORPORATION is a specialized supplier of cutting devices, measuring instruments, and safety products for school, home, office and industrial use.
Contacts
Paul G. Driscoll,
Acme United Corporation,
203-254-6060,
Fax: 203-254-6019
