Zoran SupraHD® 760 Processors with Integrated Demodulator Demonstrated at CES 2007 |
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Zoran Corp.
3112 Scott Blvd.
Santa Clara, CA, 95054-3317
USA
Press release date: January 10, 2007
Single-Chip HDTV Solution Powers New DTV Products for U.S. ATSC Market
SUNNYVALE, Calif., Jan. 10 /- Zoran Corporation (NASDAQ:ZRAN) announced that multiple customers will be launching new ATSC Digital TV products for the U.S. market powered by Zoran's SupraHD 760 product line. The new DTV products and the SupraHD 760 reference designs will be on display at Zoran's meeting rooms at the Consumer Electronics Show (CES) 2007 in Las Vegas.
The SupraHD 760 family of ICs integrates both market-leading HDTV processor technology and 8VSB demodulation technology into a single-chip solution, enabling exceptional price performance for manufacturers of digital televisions.
"The SupraHD 760 single-chip ATSC processor integrates most of the Digital TV circuitry into a single package. With Zoran's DTV market-proven software, OEMs can now develop and manufacture a range of cost-effective DTV products with outstanding video quality for the US market," said Ram Ofir, senior vice president and general manager Zoran's Home Entertainment division.
The SupraHD 760 processor integrates all the components required to replace existing multi-chip TV solutions. It supports full ATSC and NTSC functionality required for digital and analog TV as well as high quality video scalar capabilities previously reserved for high-end, multi-chip HDTV solutions. It is capable of driving various LCD panels, including 1440 x 900 resolution.
Other key features of the SupraHD 760 include:
o Direct connection to widely available TV and PC LCD panels including 19" 1440 x 900 o NTSC/PAL video decoder with advanced 3D comb filter o Advanced 10-bit video processing for color fidelity of over 1 billion colors o Adaptive edge enhancement for sharp images o Luminance and chrominance transience improvement for brighter, vibrant images o Dynamic black level adjustment for blacker blacks, whiter whites o Integrated dual channel LVDS transmitter for direct connection to FPD o Single-memory, 16-bit DDR memory interface o Integrated HDMI receiver with HDCP content protection o Market-proven ATSC software and TV application
The SupraHD 760 product line, platform and software are available to qualified Zoran customers.
About Zoran Corporation
Zoran Corporation, based in Sunnyvale, California, is a leading provider of digital solutions in the growing digital entertainment and digital imaging markets. With two decades of expertise developing and delivering digital signal processing technologies, Zoran has pioneered high-performance digital audio and video, imaging applications, and Connect and Share technologies for the digital home. Zoran's proficiency in integration delivers major benefits for OEM customers, including greater capabilities within each product generation, reduced system costs, and shorter time to market. Zoran-based DVD, digital camera, DTV, multimedia mobile phone, and multifunction printer products have received recognition for excellence and are now in millions of homes and offices worldwide. With headquarters in the U.S. and operations in Canada, China, England, Germany, India, Israel, Japan, Korea, and Taiwan, Zoran may be contacted on the World Wide Web at www.zoran.com or at 408-523-6500.
Source: Zoran Corporation
CONTACT: Betty Watkins of Zoran Corporation, +1-408-523-4373, betty.watkins@zoran.com
Web site: http://www.zoran.com/
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