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White Paper Unveils Strategy for Optimization of Energy Usage in the Industrial Sector

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ODVA
4220 Varsity Drive, Suite A
Ann Arbor, MI, 48108-5006
USA



Press release date: March 3, 2011

ODVA, a large consortium of automation suppliers, will help industrial consumers control energy consumption from the plant floor to the grid

Ann Arbor, Mich. - The industrial sector consumes half of the world's total delivered energy, making it the largest end-user sector, according to the U.S. Energy Information Administration. To help ease the demand, ODVA plans to raise awareness of energy consumption and offer control strategies that can optimize energy usage throughout the industrial ecosystem from the plantfloor to the grid. This approach will help businesses improve productivity and profits, while benefiting people and our planet through better utilization of energy resources.

To provide an overview of its vision, ODVA - a global trade association comprising the world's leading automation companies - has introduced a white paper titled, "Optimization of Energy Usage." The paper is geared to help sustainability executives at industrial consumers, and product managers at device vendors map out their product roadmaps to support sustainability objectives and business goals.

Optimization of energy usage (OEU) results from the industrial consumer being empowered with the ability to make informed choices regarding the use and conservation of energy. ODVA's plan for OEU leverages the core competency of its information and communication technologies, which are grounded in its media independent network protocol - the Common Industrial Protocol (CIP). For OEU between processes and other systems in the production domain, ODVA seeks to include energy-oriented objects and services within CIP that permit the transparent and seamless flow of energy information and enable systems to perform energy metering and management.

"Energy is essential to produce products but has been an invisible line item on production bills of materials and consequently an unmanaged resource," said Katherine Voss, executive director, ODVA. "With its vendor-neutrality, open participation and open technologies, ODVA provides the ideal forum for building consensus among market leaders in industrial automation around the next generation of productivity enhancements for industry."

About ODVA
Founded in 1995, ODVA is a global association whose members are comprised of the world's leading automation companies. ODVA's mission is to advance open, interoperable information and communication technologies in industrial automation. ODVA recognizes its media independent network protocol, the Common Industrial Protocol or "CIP" - and the network adaptations of CIP - EtherNet/IP, DeviceNet, CompoNet and ControlNet - as its core technology and the primary common interest of its membership. ODVA's vision is to contribute to the sustainability and prosperity of the global community by transforming the model for information and communication technology in the industrial ecosystem. For future interoperability of production systems and the integration of the production systems with other systems, ODVA embraces the adoption of commercial-off-the-shelf (COTS) and standard, unmodified Internet and Ethernet technologies as a guiding principle wherever possible. This principal is exemplified by EtherNet/IP - the world's number one industrial Ethernet network.

For more information, contact:
Adrienne Meyer
ODVA
4220 Varsity Drive, Suite A, Ann Arbor, MI 48108-5006 USA
734.975.8840
ameyer@odva.org

CIP, CIP Motion, CIP Safety, CIP Sync, CompoNet, ControlNet, DeviceNet, and EtherNet/IP are trademarks of ODVA. Other trademarks are property of their respective owners.
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