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UK's LifeCycle Products Selects Cardia Bioplastics as Partner to Develop Its Proprietary Bag and Waste Management Products for the UK Market

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Cardia Bioplastics

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Original Press Release

UK's LifeCycle Products Selects Cardia Bioplastics as Partner to Develop Its Proprietary Bag and Waste Management Products for the UK Market

Press release date: April 15, 2014

UK's LifeCycle Products designs, markets and distributes its proprietary bag and waste management products made by Cardia Bioplastics using Cardia Compostable and Biohybrid™ resin technology
LifeCycle Products and Cardia Bioplastics execute supply contract. Initial compostable product order of $65,000 placed for mid-2014 market launch.
Cardia Bioplastics doubles film and bag making capacity to meet increased demand for its finished products business

LifeCycle Products Greedebag made from Cardia Compostable resin technology

Cardia Bioplastics Limited (ASX: CNN) is pleased to announce that it partnered with LifeCycle Products to increase sales of compostable and Biohybrid™ bag and waste management products in the UK market.

LifeCycle Products is a UK designer, marketer and distributor of proprietary compostable and lower carbon foot print bag and waste management products. LifeCycle Products and Cardia Bioplastics executed their strategic supply contract. Initial orders of $65,000 for Cardia Compostable products have been placed by LifeCycle Products for its mid-year launch.

The UK market presents an excellent opportunity for both Cardia Compostable and Biohybrid™ bag and waste management products. Some 8.1 billion thin-gauge (single-use) plastic bags were used by UK supermarket customers in 2012, an increase of 1.3% from 2011, according to the latest data from the Waste and Resources Action Programme (WRAP).

LifeCycle Products Managing Director, Mark Sommers said, "LifeCycle Products is committed to increasing use of compostable bags and waste management products within the UK market. Use of Bioplastics products throughout the UK by retailers, consumers and as waste management products has great capacity for growth." Mark continues, "The technical performance and environmental integrity of our products is paramount and at the core of our business – Cardia Bioplastics technology exceeds the high standards we've set.  We are therefore delighted to have secured a strategic supply agreement with Cardia for our UK markets. We look forward to a long-term relationship with Cardia."

LifeCycle Products, Products Director Richard James said, "We are designing, developing and manufacturing high quality, functional products. Cardia Compostable was the perfect choice for superior quality materials to ensure performance and compostability in our products." He went on to say that "We are now seeing a real shift in quality expectations for certified compostable products in the UK market, particularly in the bags & bin liner sector for food waste. Poor quality products have had their day and demand for quality, fit for purpose products is increasing, with Cardia Compostable, we believe that LifeCycle Products' bags and liners are poised to lead the market in the UK."

LifeCycle Products is also the first in the UK to offer a solution for those customers needing to begin the step change towards bio-based materials. The Company is now introducing products based on Cardia Biohybrid™ technology as an alternative to conventional 100% petro based materials. This is gaining significant interest in the Municipal and Trade Waste sacks market. LifeCycle Products first Biohybrid™ offering will be GreeneBag Biohybrid™ sacks that are a quality sustainable replacement of conventional Polyethylene types that are 100% recyclable, offer a lower carbon footprint, are made with renewable resources, contain no heavy metals and are competitively priced.

Dr Frank Glatz, Cardia Bioplastics Managing Director said, "The UK market presents an excellent growth opportunity for Cardia Bioplastics and we are very excited about developing a new distribution channel through our relationship with an innovative company such as LifeCycle Products. Both our fully certified Cardia Compostable bags and waste management products as well as our proprietary Biohybrid™ technology is ideal for the UK market and we look forward to working with LifeCycle Products to capture market share. We are continuing to see increased demand globally for our resins, films and finished products."

About LifeCycle Products UK         
LifeCycle Products is a UK based designer, marketer and distributor of bag and waste management products. LifeCycle Products specialises in short life, single use products that begin their lifecycle naturally, made from bio-renewables – replacing those made from fossil fuel based plastics.

The Company only supplies products that perform functions that displace environmentally harmful products in a beneficial way with products that are fit for purpose, with no harm to the environment during or after their use. Products that have a "designed-in" clear route to disposal, ending their lifecycle in a sustainable, environmentally harmless or beneficial way. LifeCycle Products is also the first in the UK to offer a solution for those customers needing to begin the step change towards bio-based materials.

LifeCycle Products has developed a wide range of brands in three key markets - Bags & Liners, Healthcare & Hygiene, Catering & Packaging, including Greedebag, Greenebags, Composta, HySafe and DuoBag.

About Cardia Bioplastics
Cardia Bioplastics Limited (ASX CODE: CNN) develops, manufactures and markets its patented renewable resource-based materials and finished products derived from Cardia's proprietary technology for the global packaging and plastic products industries. The company holds a strong patent portfolio and its growth is fuelled by the global trend towards sustainable packaging. Established in Australia in 2002 as Biograde, the company Headquarters and Global Applications Development Centre is in Melbourne, Australia. Cardia Bioplastics' Product Development Centre and manufacturing plant for resins and finished goods are in Nanjing, China; with further offices in Australia, China, USA, Brazil and Malaysia, and a network of leading distributors across the Americas, Asia and Europe. Visit www.cardiabioplastics.com

Further Information:

Dr Frank Glatz
Managing Director
Cardia Bioplastics
+61 400 930 530
f.glatz@cardiabioplastics.com

Nadya Krienke-Becker
Global Head of Marketing
Cardia Bioplastics
+61 414 672 863
n.krienke-becker@cardiabioplastics.com

Mark Sommers
Managing Director
LifeCycle Products
+44 (0) 845 459 3500
marksommers@lifecycleproducts.co.uk


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