TIA collaborates to offer training course through Bridgestone.
Press Release Summary:
The TIA and Bridgestone Firestone North American Tire (BFNT) announced they have joined forces to offer TIA's Basic Automotive Training Service (ATS) course via BFNT's Bridgestone Consumer Tire Education Network. Helping technicians meet training requirements, the Basic ATS course includes 8 modules that cover basic principles of tires and wheels, diagnosis of tire and wheel problems, and step-by-step procedures for installing 1- and 2-piece nail hole repairs in passenger/light truck tires.
Original Press Release:
TIA, Bridgestone Announce Availability of TIA Basic Automotive Training Service Course via Bridgestone Consumer Tire Education Network
Bowie, MD - The Tire Industry Association (TIA) and Bridgestone Firestone North American Tire (BFNT) today announced they have joined forces to offer TIA's Basic Automotive Training Service (ATS) course via BFNT's Bridgestone Consumer Tire Education Network. Bridgestone-brand dealers interested in learning more about this offering should contact their Area Sales Manager.
New hires and experienced technicians require some form of documented training, and TIA's ATS Program is designed to meet that need. TIA's Basic ATS course is comprised of eight modules that cover topics such as the basic principles of tires and wheels (including sizing and sidewall information), diagnosing tire and wheel problems and step-by-step procedures for installing one-piece and two-piece nail hole repairs in passenger and light truck tires.
"TIA is proud to offer Bridgestone-brand dealers the opportunity to take advantage of our superior Basic ATS course from the convenience of their computers," said TIA Executive Vice President Roy Littlefield. He went on to say, "This is yet another example of TIA meeting the ever-changing needs of the tire industry."
Phil Pacsi, Vice President Consumer Marketing for BFNT agreed, noting, "Our dealers recognize that a well-educated, trained staff is essential to attracting and retaining discerning customers. BFNT is committed to making retail education more effective and more convenient for dealers and their employees through our Bridgestone Consumer Tire Education Network. The addition of the TIA ATS course provides practical, easily accessible, and engaging content to help our dealers develop the skills of their employees."
TIA offers a wide range of additional training courses. For more information, visit www.tireindustry.org, and click on the "Training" tab.
TIA is an international association representing all segments of the tire industry, including those that manufacture, repair, recycle, sell, service or use new or retreaded tires, and also those suppliers or individuals who furnish equipment, material or services to the industry. The Tire Industry Association (TIA) has a history that spans more than 80 years and includes several name changes. Originally known as the National Tire Dealers & Retreaders Association (NTDRA), the organization gave birth over the years to the American Retreaders Association (ARA) and the Tire Association of North America (TANA). ARA changed its name to the International Tire & Rubber Association (ITRA) and merged with TANA in 2002 to form the current Tire Industry Association (TIA), which now represents every interest in the tire industry.
