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Spreadtrum Low-Cost Smartphone with HTML5 Operating System Demonstrated at Mobile Asia Congress 2012

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Spreadtrum Communications Corp.
810 E. Arques Ave.
Sunnyvale, CA, 94085
USA



Press release date: July 16, 2012

Mozilla showcases Spreadtrum smartphone running Firefox OS, highlighting potential of HTML5 on low-cost smartphones

SHANGHAI- Spreadtrum Communications, Inc. (NASDAQ: SPRD; "Spreadtrum" or the "Company"), a leading fabless semiconductor provider in China with advanced technology in 2G, 3G and 4G wireless communications standards, today announced that Spreadtrum's SC8810 smartphone platform was selected by Mozilla to showcase its HTML5 operating system, Firefox OS, running on low-cost smartphone devices. Mozilla demonstrated the handset, based on Spreadtrum's 1GHz SC8810 smartphone chip and running Mozilla's Firefox OS, at its booth during Mobile Asia Congress 2012 held last month in Shanghai, China.

Firefox OS for mobile devices is built on Mozilla's "Boot to Gecko project" which allows HTML5 applications to access the underlying capabilities of a phone, previously only available to native applications. "Firefox OS is another major step at Mozilla to bring its core values - openness, innovation and opportunity on the web - to users and developers on smartphone platforms," said Dr. Li Gong, CEO of Mozilla Online Ltd and Mozilla Taiwan. "Our collaboration with Spreadtrum will help enable the power of this truly-open operating system to reach the billions of consumers in emerging markets who will be coming online as first-time smartphone users as well as existing smartphone users who are looking for greater value at lower cost."

"We have been closely tracking the progress of the "Boot to Gecko project" since its inception and are very excited about Firefox OS as a concrete realization," said Mr. Yi Kang, vice president of marketing at Spreadtrum Communications. "This type of solution has generated a lot of interest from operators, as the open-source HTML5 platform can provide them with complete control over the handset experience. We expect that the appeal of this platform to our customers will grow as the HTML5 application ecosystem expands."

About Spreadtrum Communications, Inc.

Spreadtrum Communications, Inc. (NASDAQ: SPRD; "Spreadtrum") is a fabless semiconductor company that develops mobile chipset platforms for smartphones, feature phones and other consumer electronics products, supporting 2G, 3G and 4G wireless communications standards. Spreadtrum's solutions combine its highly integrated, power-efficient chipsets with customizable software and reference designs in a complete turnkey platform, enabling customers to achieve faster design cycles with a lower development cost. Spreadtrum's customers include global and China-based manufacturers developing mobile products for consumers in China and emerging markets around the world. For more information, visit www.spreadtrum.com.

SOURCE Spreadtrum Communications, Inc.

CONTACT: Diana Jovin of Spreadtrum Communications, Inc. at ir@spreadtrum.com, +1 650-308-8148

Web Site: http://www.spreadtrum.com
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