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Saddle Creek Expands Ecommerce Fulfillment Technology Group

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Saddle Creek Logistics Services
3010 Saddle Creek Rd.
Lakeland, FL, 33801

Press release date: August 26, 2014

Lakeland, Fla. (MindShare Strategies Media Services) – Saddle Creek Logistics Services announced today that the company has hired Jeff Braswell to lead its ecommerce technology practice and direct IT strategies in support of its fast-growing fulfillment business.

In this newly created position, Braswell will help to guide Saddle Creek’s rapid growth in e-fulfillment and manage strategic expansion of the company’s technology solutions, including order management, WMS, and front-end integration.

With more than 20 years experience in technology management, Braswell has a strong background in ecommerce development and fulfillment integration. He has worked in both corporate environments and in a consulting role with multiple 3PLs. Most recently, he served as director of ecommerce and online marketing for KN Engineering.

In the past few years, Saddle Creek has expanded its fulfillment services dramatically with multiple acquisitions and investments in automation systems, material handling equipment and staffing. Order fulfillment is the fastest-growing market segment for the company.

“Order fulfillment has become increasingly sophisticated in today’s marketplace – requiring automated processes and integrated information systems. At Saddle Creek, we are committed to investing in the right resources to provide first-class ecommerce fulfillment services,” said Perry Belcastro, Saddle Creek vice president of fulfillment. “Jeff’s expertise will be invaluable as we continue to grow our e-fulfillment business and support our customers’ evolving needs.”

Braswell holds a Masters degree in business administration, information systems, and a Bachelor of Science degree in finance from Auburn University in Alabama. He will be based at Saddle Creek’s headquarters in Lakeland, Fla.

About Saddle Creek Logistics Services
Saddle Creek is a third-party logistics company providing warehousing, transportation, packaging and fulfillment services. We deliver multi-channel order fulfillment, including e-fulfillment, in support of our customers’ business objectives. Through our extensive network of facilities, broad range of customizable services and advanced technology, we develop comprehensive solutions our customers can rely on to satisfy their customers and enhance their brands. For more information, visit

Tom Collins, Director of Marketing
Saddle Creek Logistics Services
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