Rohm and Haas Launches China-Made TianBa(TM) 2000
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Rohm & Haas Co.
100 Independence Mall W.
Philadelphia, PA, 19106 2399
Press release date: September 24, 2007
'Providing Advanced Coatings Products for China and the Global Market'
SHANGHAI, China, Sept. 24 / -- Rohm and Haas announces the launch of TianBa(TM) 2000, a new coatings product that has been developed to meet Chinese customers' needs. This product introduction clearly demonstrates Rohm and Haas' commitment to provide swift response and innovative products to meet local customers' needs. TianBa(TM) 2000 is exhibited to Chinese customers for the first time at the China Roofing and Waterproofing Exhibition on September 24th.
TianBa(TM) 2000 is the new generation flexible acrylic copolymer with broad applicability for use in cement-based and non-cement-based waterproof coatings, flexible plastering mortar for thermal insulation systems, external flexible putties, ceramic tile adhesives, and mortar repair. Extensive studies demonstrate that TianBa(TM) 2000 has better waterproofing, flexibility, and alkali resistance than similar existing products. TianBa(TM) 2000 is environmentally advanced technology, which is low-odor and low in volatile organic compounds.
"The launch of TianBa(TM) 2000 is a significant break through for both the Chinese and global coatings markets," says Bruce Hoechner, General Manager for Paint and Coatings Materials in Asia-Pacific. "TianBa(TM) 2000 significantly expands our technology offerings for waterproof coatings applications and demonstrates our continued commi(TM)ent to local markets."
Rohm and Haas is the leader in developing unique specialty materials that enhance the performance of paints and coatings, and products used in industrial applications around the world. The Paint and Coatings Materials business, which reported sales of more than USD $2 billion, has had a significant presence in China for more than 20 years, bringing acrylic emulsion and additive technology for the architectural paint market, as well as a range of products serving industrial coatings needs.
Rohm and Haas is committed to providing products to meet the needs of local markets. The Rohm and Haas China Research and Development Center opened in September 2006 and is located in the Shanghai Zhangjiang High-Tech Industrial Zone. It has nearly 600 employees, 200 among which are R&D scientists, engineers and technicians. With a total inves(TM)ent target of USD $60 million, Rohm and Haas has spent USD $30 million in the first phase of the CRDC.
About Rohm and Haas Company
Leading the way since 1909, Rohm and Haas is a global pioneer in the creation and development of innovative technologies and solutions for the specialty materials industry. The company's technologies are found in a wide range of industries including: Building and Construction, Electronics and Electronic Devices, Household Goods and Personal Care, Packaging and Paper, Transportation, Pharmaceutical and Medical, Water, Food and Food Related, and Industrial Process. Innovative Rohm and Haas technologies and solutions help to improve life every day, around the world. Based in Philadelphia, PA, the company generated annual sales of approximately $8.2 billion in 2006. Visit http://www.rohmhaas.com/ for more information. imagine the possibilities(TM)
About TianBa(TM) 2000
TianBa(TM) 2000 has low glass transition temperature which provides extra flexibility in a variety of both cementitious and non-cementitious applications. It has very good alkali and efflorescence resistance which delivers good physical and aesthetic properties even under extreme conditions. The solids of TianBa(TM) 2000 is high, it provides extra formulating latitude to formulation designers. The unique manufacturing process of TianBa(TM) 2000 enhances its workability and pot life in cementitious formulae without sacrificing early strength development. For more information of TianBa(TM) 2000 please contact RH office 021-38628673 or 010-64643450.
Source: Rohm and Haas Company
CONTACT: Annie Chen of Rohm and Haas China, +86-21-3862-8687, AnnieChen@rohmhaas.com
Web site: http://www.rohmhaas.com