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Pixelplus Announces Engagement in 2007 CTIA Wireless Convention

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(Archive News Story - Products mentioned in this Archive News Story may or may not be available from the manufacturer.)

Pixelplus Co., Ltd.
5th Floor, Intellige I, KINS Tower 25-1 Jeongja-dong, Bundang-gu, Seongnam-si
Gyeonggi-do, 463-811
Korea (south)



Press release date: March 26, 2007

SEOUL, South Korea, March 26 -- Pixelplus Co., Ltd. (NASDAQ:PXPL), a leading fabless semiconductor company in Korea that designs, develops, and markets CMOS image sensors for various consumer electronics applications, today announced that it will participate in the 2007 CTIA Wireless Convention ("Convention") in Orlando, Florida, from March 27, 2007 to March 29, 2007, and demonstrate at the Convention its newly enhanced and cutting-edge PlusPixel(TM) CMOS image sensor product line designed for the mobile wireless solutions industry, as well as showcase its state-of-the-art SoC solutions designed for various image recognition applications, including those pertaining to fingerprint identification, business card scanning, and iris security portals.

The Company will display its new technologies and product offerings at the Convention, which is the world's largest technology event and convergence marketplace dedicated exclusively to wireless, broadband convergence, and mobile computing technologies. The Convention covers the entire industry from network infrastructure to microprocessors to applications to content to end- user hardware, and is expected to attract tens of thousands of attendees and participants connected with the wireless industry from over 100 countries worldwide.

"The 2007 CTIA Wireless Convention is an excellent opportunity for the wireless community to learn more about Pixelplus, our products, and partner solutions," said Gregory Gallinat, Vice President of Sales and Marketing at Pixelplus for the U.S. and Europe. "Pixelplus' participation in the Convention reinforces our ongoing commitment to cultivate strategic business relationships with industry partners and customers in the wireless market."

Pixelplus seeks to apply its PlusPixel(TM) technologies and SoC solutions to a broad spectrum of mobile wireless solutions and image recognition applications, and is separately pursuing strategic business opportunities with several firms which specialize in the development of highly innovative technologies designed for and related to mobile wireless solutions and image recognition applications.

Participants and visitors at the Convention can meet with members of Pixelplus at booth 4443-16 to obtain additional information on the Company and also view live demonstrations of our products.

About Pixelplus Co., Ltd.

Pixelplus is a South Korea-based developer of high-performance, high- resolution, and cost-effective CMOS image sensors for use primarily in mobile camera phones. In addition to mobile phones, Pixelplus provides CMOS image sensors and SoC solutions for use in webcams and notebook embedded cameras, toys and games, and security and surveillance system applications.

As a fabless semiconductor company, Pixelplus is focused on creating proprietary design technologies to develop CMOS image sensors with sharp, colorful and enhanced image quality, size efficiency, and low power consumption.

Source: Pixelplus Co., Ltd.

CONTACT:

Shane Y. Hong,
for Pixelplus Co., Ltd.
+82-31-600-5300

London:
Stewart Taylor,
Taylor Rafferty,
+44-20-7614-2900,
email: pixelplus@taylor-rafferty.com

New York:
Allon Bloch,
Taylor Rafferty,
+1-212-889-4350,
email: pixelplus@taylor-rafferty.com

Seoul:
Jisook Shim,
Taylor Rafferty,
+82-2-2000-5753,
email: pixelplus@taylor-rafferty.com

Tokyo:
Yuhau Lin,
Taylor Rafferty,
+81-3-5444-2730,
email: pixelplus@taylor-rafferty.com
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