Paradigm Group Launches New Online Education Program


Paradigm University Reinforces Company's Commitment to Ongoing Customer Support and Education

Syosset, NY - January 8, 2008 - Paradigm Group, a full service master supplier, facilities products manufacturer, warehouse packaging and marketing consulting company, today introduced a new online education program that will provide the distribution channels more training flexibility and education options. Paradigm University, which complements the company's highly successful classroom program, is a virtual university that consists of both webinar forums and email lessons.

"The facilities supply chain environment, especially with regard to the breakroom and cleaning product categories, is constantly changing," says Ralph Bianculli, Paradigm Group's president and CEO. "Paradigm Group is committed to providing resources and education to help our customers quickly adapt to these changes and stay one step ahead of industry issues. The new online education program allows us to do this and in the process responds directly to customer requests for more Web- and email-based lessons."

The announcement of Paradigm University comes on the heels of Paradigm's recent launch of a new Web page, Green Intelligence, which is dedicated to education on "green" products and issues. Paradigm University topics will range from "selling green" and addressing MRSA and other cleaning-related challenges to developing strategies for breaking into new facilities product categories.

"In an uncertain economy, broadline distributors and dealers need to aggressively find ways to offset possible declines in demand for big-ticket items," says Rick Goldstein, executive director for Paradigm University. "Our new program educates participants on ways to expand their value offering and capitalize on the immediate opportunities afforded by adding staple facilities items such as jan/san and breakroom products."

A 14-year industry expert, Goldstein will oversee programs targeted to customers in the Northeast. Forums or programs for customers in the Southeast region will be led by regional vice president Rob Foster.

For more information on Paradigm University, other education programs or facilities supply chain products, please visit: www.paradigm-grp.com.

About Paradigm Group

Paradigm Group is a master supplier that offers a broad range of services related to the facilities supply chain. These services include facilities products manufacturing, consulting, and wholesale distribution of cleaning and breakroom supplies and warehouse packaging items. The company offers both traditional and green products as well as extensive product training and customized marketing support programs that target specific vertical categories such as office and medical supply, OCS, vending and food services. Paradigm programs and services build customer loyalty, grow profit and drive revenue.

Contacts:
Doug Novarro/Melissa Torra
G.S. Schwartz & Co. Inc.
Phone: (212) 725-4500 x 315/319
Fax: (212) 725-9188
dnovarro@schwartz.com
mtorra@schwartz.com

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